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55 Social Presented by Emilio Maciel

55 Social Presented by Emilio Maciel. Idea + Funding. 78 million. 93%. 35 million. Internet users in Brazil. are connected to a social network. Brazilians are facebook users. Proven Model. Estimated +$ 500 Million Valuation More customized model - Serves top digital agencies.

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55 Social Presented by Emilio Maciel

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  1. 55 Social Presented by Emilio Maciel

  2. Idea + Funding

  3. 78 million 93% 35 million Internet users in Brazil are connected to a social network Brazilians are facebook users

  4. Proven Model • Estimated +$500 Million Valuation • More customized model - Serves top digital agencies • Estimated Revenues: +20MM, 2011 • Self-Service Model

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  23. Whatwedoin1min 50k

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  26. Whatwedo Topic Why do that? Talk to your fans Understand the conversation Conversation Management Marketing campaigns and Promotions Create interactive promotions to amaze consumers Design your pages quickly, using social plugins Page Management Understand the data behind your marketing actions Analytics Customized development for campaigns Launch the most innovative marketing campaigns ever!

  27. Easy to install and to use • “Social” Look & feel

  28. Productoffering Tailored to Brazil Pricing Model • Lower barries to adoption • Companies still don’t know why they should have another digital marketing platform Flexibility • Big companies and big agencies want 100% tailored campaigns to start a business relationship • Medium sized companies and agencies require coaching on social strategies • Relationship with fans: how do I engage people? • Facebook benefits: • What's the value of a fan? • How can I show it to my boss? • Risks: • What if my presence is so big I can't manage it? • What are people talking about me? Customization Support

  29. Today (6 months old) Soon! Market entry Scaling to grow fast • Standard Platform developed • Signing more contracts with top marketing agencies • First Mover Advantage • 50+ new companies / month • using our platform • Expanding sales operations in Brazil • São Paulo • Rio de Janeiro • (more State Capitals to follow) • Product and Support made for Brazil • 20 person Development team • Increasing development team • Improving product • Developing the best custom campaigns Costs vs Revenue per client Costs of acquisition Annual revenue 6-10x

  30. We will keep improving our platform Grow internationally State of the art social media platform is key to success Establishing sales operations in different regions of the world Powering more campaigns for top brands and agencies Evolving with Facebook (e.g. Mobile) Leverage the data our clients obtain to their success Partner and create with big agencies Get the big companies in Brazil to be big players in social media – outstanding possibilities Improving performance in other channes (e.g. ads, emails)

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