semantic tech in rental product marketing
Download
Skip this Video
Download Presentation
Semantic Tech in Rental Product Marketing

Loading in 2 Seconds...

play fullscreen
1 / 2

Semantic Tech in Rental Product Marketing - PowerPoint PPT Presentation


  • 104 Views
  • Uploaded on

Semantic Tech in Rental Product Marketing. Ontology Summit 2011 Applications and Case Studies - II Jim Rhyne and Elisa Kendall Sandpiper Software, Inc. Semantic Tech in Rental Product Marketing. Solution Semantic aided search Semantic aided SEO Rule-based product selection.

loader
I am the owner, or an agent authorized to act on behalf of the owner, of the copyrighted work described.
capcha
Download Presentation

PowerPoint Slideshow about ' Semantic Tech in Rental Product Marketing' - gyan


An Image/Link below is provided (as is) to download presentation

Download Policy: Content on the Website is provided to you AS IS for your information and personal use and may not be sold / licensed / shared on other websites without getting consent from its author.While downloading, if for some reason you are not able to download a presentation, the publisher may have deleted the file from their server.


- - - - - - - - - - - - - - - - - - - - - - - - - - E N D - - - - - - - - - - - - - - - - - - - - - - - - - -
Presentation Transcript
semantic tech in rental product marketing

Semantic Tech in Rental Product Marketing

Ontology Summit 2011

Applications and Case Studies - II

Jim Rhyne and Elisa Kendall

Sandpiper Software, Inc

semantic tech in rental product marketing1
Semantic Tech in Rental Product Marketing
  • Solution
    • Semantic aided search
    • Semantic aided SEO
    • Rule-based product selection
  • Business Benefit
    • Current project is a pilot – stay tuned
    • Progress in discussions with Search Engine Providers
  • Challenge
    • Help consumers find offerings
    • Help consumers select offerings
  • Key Ontology Features
    • Complex, multi-entity ontology
    • Lots of restriction axioms, not subclass hierarchy
    • Classification and realization part of application process
ad