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The New WIC Food Packages—October 1, 2009

The New WIC Food Packages—October 1, 2009. 3. 1. Food Package Beginnings...1974. The WIC food packages were designed to supplement participants’ diets with foods rich in five nutrients known to

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The New WIC Food Packages—October 1, 2009

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  1. The New WIC Food Packages—October 1, 2009 3 1 6/29/09

  2. Food Package Beginnings...1974 The WIC food packages were designed to supplement participants’ diets with foods rich in five nutrients known to be lacking in the diets of the WIC target population — vitamins A and C, calcium, iron and protein. 2

  3. Institute of Medicine Recommendations 2005 The Institute of Medicine (IOM) provided USDA with a sound scientific basis for developing a new set of food packages for the WIC Program. 3

  4. The New WIC Food Packages….Tennessee Style • Reinforce Nutrition Education Messages • Increase Health Benefits • Add Foods to Appeal to Diverse Populations

  5. Reinforce Nutrition Education Messages Eat more fruits and vegetables Reduce saturated fat Increase whole grains and fiber Drink less sweetened beverages and juice Breastfeed your new baby 5

  6. Increase Health Benefits • Provide message about healthy eating • Include healthier food choices • Improve dental health • Increase fiber intake

  7. Add Foods to Appeal to Diverse Populations Tortillas Brown rice Soy Beverage Tofu Fresh and frozen fruits and vegetables for ethnic variety Canned salmon, sardines 7

  8. Summary • Changes to the WIC food packages hold potential for improving the nutrition and health of program participants. • New food packages reinforce the Dietary Guidelines for Americans. • WIC will continue to improve the programs positive contribution to the state’s health. • Institute of Medicine 8

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