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Applying the evidence to tackle smoking in pregnancy. Joined up thinking and planning

Applying the evidence to tackle smoking in pregnancy. Joined up thinking and planning. Hilary Wareing : Tobacco Control Collaborating Centre Tina Williams: Tobacco Free Futures. What do we need to do to reduce prevalence?. Increase awareness of harm Increase identification

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Applying the evidence to tackle smoking in pregnancy. Joined up thinking and planning

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  1. Applying the evidence to tackle smoking in pregnancy. Joined up thinking and planning Hilary Wareing: Tobacco Control Collaborating Centre Tina Williams: Tobacco Free Futures

  2. What do we need to do to reduce prevalence? • Increase awareness of harm • Increase identification • Increase referrals • Increase engagement with the Stop Smoking Services • Increase smoking quit data • Increase smokefree pregnancies • = reduction in prevalence of smoking • at time of delivery

  3. Combining Incentives and babyClear

  4. Key Questions • What are you doing? • What is it intended to change? (e.g referrals, quit rates, professional behaviour.) • How do you know it works?

  5. Tobacco Control Collaborating Centre Unit 9 | Hatton Technology Park Hatton | Warwick | CV35 8XB Tel: 01926 490190 Fax: 01926 678698 Email: hwareing@pmaresearch.co.uk

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