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Sponsored by:. Scaling the Best of Enterprise Learning for Small-to-Medium Sized Businesses (SMB’s). Facilitator: Bryan Chapman Director of Research and Learning Strategies bryan@brandon-hall.com. Starting Question Polling Question (transfer to Webex).
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Sponsored by: Scaling the Best of Enterprise Learning for Small-to-Medium Sized Businesses (SMB’s) Facilitator: Bryan Chapman Director of Research and Learning Strategies bryan@brandon-hall.com
Starting QuestionPolling Question (transfer to Webex) • What part of your organization do you represent? • Training • HR • Both Training and HR • IT • Other departments (such as Sales, Operations, etc.)
Russell Morgan, International Technology Solution Providers Alliance (Non-Profit) “The implications of the e-learning phenomenon are enormous for SMBs, particularly as they look for ways to go head-to-head with large corporations. Driving the growth of e-learning are SMB decision makers who understand that online employee education offers many advantages that traditional training simply can’t match.”
Do we need a learning platform?Polling Question (transfer to Webex) • What types of learners do you need to reach? • Internal Staff • Partner (i.e. channel, sales, etc.) • Customers • All
Do we need a learning platform?Polling Question (transfer to Webex) • How many total learners would you potentially reach (all types)? • Under 500 • 500 - 2000 • 2K to 10K • 10K to 50K • More than 50K
Do we need a learning platform?Polling Question (transfer to Webex) • What is the geographic dispersion of your learners • Very centrally located (most in close proximity) • 2 to 5 other locations • 6 to 50 locations • More than 50 locations • Across a single country • Across the world (global)
Do we need a learning platform?Polling Question (transfer to Webex) • Mandated or Regulatory Training? • Yes • No
Do we need a learning platform?Polling Question (transfer to Webex) • Rapidly changing information (new product knowledge, new procedures? • Yes • No
Do we need a learning platform?Polling Question (transfer to Webex) • Need to train in shorter amounts of time? • Yes • No
Do we need a learning platform?Polling Question (transfer to Webex) • Desire to reduce travel costs associated with training? • Yes • No
Cost vs. Functionality of learning platform Talent Management E-commerce Skill-Gap Analysis Analytics Language support Learning Content Management Reporting Advanced Classroom Management Deep Backoffice Integration Testing Groupware Authoring 3rd party content Advanced Question Types Certification Launch e-learning Collaborative Learning Happy Sheet
Cost vs. Functionality of learning platform Talent Management E-commerce Skill-Gap Analysis Analytics Language support Learning Content Management Reporting Advanced Classroom Management Deep Backoffice Integration Testing Groupware Authoring 3rd party content Advanced Question Types Certification Launch e-learning Collaborative Learning Happy Sheet
Enterprise Learning Model (SMB style) Learners (Location B) Content Developer (Location A) Learner (on-the-road) Hosted Learning Platform Learning Lab (Location X) Content Developer & Learner (Location C)
Barriers to SMB • Cost • Complexity of Implementation • Ease of Use • Accessibility of both Learners and Content Contributors (Authors)
Learning Platform Shootout • Many LMS vendors won’t respond to a learning initiative with less than 2,000 learners • Creative Solutions for SMB
A lesson from CRM Desktop Large-Scale Enterprise ASP Hosted
What do you use?Polling Question (transfer to Webex) • Which model best describes your organization’s current management of customer data? • Proprietary or manual (our own in-house) • Desktop (i.e. Goldmine approach) • ASP Hosted (i.e. SalesForce.com approach) • Large-Scale, Behind-the-Firewall (Siebel approach) • Other…
Learning Technology Classifications Desktop • Flash • Desktop Authoring Tools • Desktop Simulation Tools • PowerPoint to E-Learning Large-Scale Enterprise ASP Hosted • Most LMS players on the market • Content development is generally a second line of business • Many are now focusing on broader, HR/Talent Management market • A few key LMS Players (watch pricing!!!!) • Only a handful incorporate content authoring
Hosted Learning Platform Steps for Creating a Successful SMB Learning Enterprise • Create a business case and sell it internally • Pick the right learning technology (right cost, low-footprint implementation, easy-to-use) • Put Learning Governance in Place • Formulate Evaluation and Assessment Standards • Make a group, content development and contribution plan
Orange County Teachers Federal Credit Union(Orange County, California) • Mandatory compliance courses specific to financial services industry • Course development 75% faster - 80% reduction in development costs (reusability) • Courses in 30-45 minutes; previously 3 – 4 hours • Pre-testing/gap analysis model to reduce delivery time using dedicated learning platform Case Study
Sponsored by: Questions??? Facilitator: Bryan Chapman Director of Research and Learning Strategies bryan@brandon-hall.com