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Recruitment and Retention Membership of Girl Scouts in Taiwan

Recruitment and Retention Membership of Girl Scouts in Taiwan. Aim: Recruit and retain membership for the development of the GG/GS in Taiwan. Situation of Girl Scouting in Taiwan: Single sex Organization School-based: 80%, Community Troops: 20% Different backgrounds. Age Groups.

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Recruitment and Retention Membership of Girl Scouts in Taiwan

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  1. Recruitment and Retention Membership of Girl Scouts in Taiwan

  2. Aim: • Recruit and retain membership for the development of the GG/GS in Taiwan.

  3. Situation of Girl Scouting in Taiwan: • Single sex Organization • School-based: 80%, Community Troops: 20% • Different backgrounds

  4. Age Groups

  5. Ratio of Leaders to Girl Scouts 2009 Leaders : Girl Scouts = 1 : 7 2,520 Total：20,655 18,135

  6. Assessment of GS Taiwan

  7. Strengths: • Public awareness • Value of GG/GS • Image of GG/GS

  8. Weaknesses: • Low birth rate • Short years of staying in GG/GS • Schooling Competition • Pressure of family commitment for Leaders

  9. Opportunities: • Government’s encouragement, support and partial financial subsidy • Increasing of perception of volunteerism among people • Support from Ministry of Education

  10. Threats: • Boy Scouts recruit girls • Aging population

  11. Target group: Girls and Adult Leaders

  12. Ways and Activities On recruitment: • Set up new Pre-Brownie Groups • Set up community groups • 1+1 • Lend-A-Hand • Open-wide to other potential and prospective leaders

  13. On retention: • To meet the needs of exist members to support their role in GG/GS. • Support Trainers and Leaders • Incentive of Leaders and Girl Scouts • Providing leaders with travel subsidy to attend events • Translation and networks • Update Girl Scout programs

  14. Outcomes and changes: • Slight increased membership in 2009 comparing 2008 census • New age groups (Tadpole) were organized • Increased members of Adult Leaders from different backgrounds • More parents and community women were motivated to become Leaders • Increased opportunities for girls to participate in activities of WAGGGS

  15. Girl Scouts formed the shape of 100

  16. Tree planting for highlighting the Centenary Theme 2010-Plant

  17. Trainers celebrated the Centenary

  18. Introduced the Centenary History on National Girl Scout Day

  19. Benefits for girls and young women: • It assists in raising better awareness of Girl Guiding/Girl Scouting for promoting our Association. • It also provides girls and young women with opportunities with non-formal education to develop skills and knowledge relevant to the changing world

  20. Tips: • Always remember that we are working for girls and young women. Both quality and quantity of GG/GS are important to us. • Keeps enthusiasm!

  21. Conclusion: • Continuing recruit and retain members is our priority for Girl Scout Association’s development and growth.

  22. Thank you

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