Introduction to Hospitality, 6e and Introduction to Hospitality Management, 4e. Planning. John R. Walker. Chapter 15. What is Planning?.
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Introduction to Hospitality Management, 4e
John R. Walker
There are six steps to strategic planning:
There are three corporate strategies:
There are seven steps in operational planning:
1. Setting goals.
2. Analyzing and evaluating the environment.
3. Determining alternatives.
4. Evaluating alternatives.
5. Selecting the best solution.
6. Implementing the plan.
7. Controlling and evaluating results.