FeMSEDA Federal Micro and Small Enterprise Development Agency How to become a KEY PLAYER in MSE Development
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FeMSEDA Federal Micro and Small Enterprise Development Agency How to becom...

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FeMSEDA Ethiopia - April/May 2002 - Uli Lachenmaier GTZ/GFA. 2. FeMSEDAs Role. assist - encourage - supportthe ReMSEDAs. . . FeMSEDA Ethiopia - April/May 2002 - Uli Lachenmaier GTZ/GFA. 3. Situation April 2002. FeMSEDA does not assist - encourage - support the ReMSEDAs (They do not feel support
FeMSEDA Federal Micro and Small Enterprise Development Agenc...

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1. FeMSEDA Ethiopia - April/May 2002 - Uli Lachenmaier GTZ/GFA 1 FeMSEDA Federal Micro and Small Enterprise Development Agency How to become a KEY PLAYER in MSE Development

2. FeMSEDA Ethiopia - April/May 2002 - Uli Lachenmaier GTZ/GFA 2 FeMSEDA?s Role assist - encourage - support the ReMSEDAs

3. FeMSEDA Ethiopia - April/May 2002 - Uli Lachenmaier GTZ/GFA 3 Situation April 2002 FeMSEDA does not assist - encourage - support the ReMSEDAs (They do not feel supported!) The image of FeMSEDA as service provider for ReMSEDAs is bad!

4. FeMSEDA Ethiopia - April/May 2002 - Uli Lachenmaier GTZ/GFA 4 Danger !! FeMSEDA is at a high risk to loose its right to exist! FeMSEDA is at a high risk to loose support from government and donors!

5. FeMSEDA Ethiopia - April/May 2002 - Uli Lachenmaier GTZ/GFA 5 What to do? Immediate Action! Turning FeMSEDA in a ReMSEDA Service Provider with all consequences!

6. FeMSEDA Ethiopia - April/May 2002 - Uli Lachenmaier GTZ/GFA 6 Approach Look at the MSE operator level Look at the ReMSEDA level Identify their needs and opportunities and match them with actions What actions now - May/July 2002 What actions in the next 12 months

7. FeMSEDA Ethiopia - April/May 2002 - Uli Lachenmaier GTZ/GFA 7 System

8. FeMSEDA Ethiopia - April/May 2002 - Uli Lachenmaier GTZ/GFA 8 Part I MSE operator level

9. FeMSEDA Ethiopia - April/May 2002 - Uli Lachenmaier GTZ/GFA 9 Principle The job of any MSE supporter starts with the entrepreneur!

10. FeMSEDA Ethiopia - April/May 2002 - Uli Lachenmaier GTZ/GFA 10 Micro and Small Entrepreneur What he/she is doing? What are their success criteria? What he/she is expecting? What do the see as their problems? What opportunities do they have?

11. FeMSEDA Ethiopia - April/May 2002 - Uli Lachenmaier GTZ/GFA 11 Success criteria - entrepreneur Satisfied customers conditions for production ?low? costs for production low level of state intervention

12. FeMSEDA Ethiopia - April/May 2002 - Uli Lachenmaier GTZ/GFA 12 Expectations - entrepreneur Favourable framework low taxes easy access to loans (+ low interest) no bureaucracy better infrastructure no power cuts

13. FeMSEDA Ethiopia - April/May 2002 - Uli Lachenmaier GTZ/GFA 13 MSE Problems - expressed by the operators Lack of demand (market) 83 % Lack of finance (working capital) 80 % Lack of information and advice 57 % Government rules and regulations 59 % Lack of premises 40 % Shortage of raw material 37 %

14. FeMSEDA Ethiopia - April/May 2002 - Uli Lachenmaier GTZ/GFA 14 Opportunities - entrepreneur There are many - Examples: new markets (tender participation) new markets (by improving quality) lower production costs (raw material) lower production costs (equipment)

15. FeMSEDA Ethiopia - April/May 2002 - Uli Lachenmaier GTZ/GFA 15 Part II ReMSEDA level

16. FeMSEDA Ethiopia - April/May 2002 - Uli Lachenmaier GTZ/GFA 16 ReMSEDAs Role and tasks Success criteria Situation today Expressed and unexpressed needs

17. FeMSEDA Ethiopia - April/May 2002 - Uli Lachenmaier GTZ/GFA 17 ReMSEDA - role and tasks BDS provider for MSE (because there is not yet anybody in the regions to do that job) Workshop of ideas and strategies to promote MSE sector (policy advice - improving framework) Carrying out special actions (e.g. tender info centre, outsourcing/subcontracting)

18. FeMSEDA Ethiopia - April/May 2002 - Uli Lachenmaier GTZ/GFA 18 ReMSEDA - success criteria Number of MSE operators Volume of business in MSE sector Number of people employed in MSE If indicators increased - congratulation - good job! if not, failure!

19. FeMSEDA Ethiopia - April/May 2002 - Uli Lachenmaier GTZ/GFA 19 ReMSEDAs - situation today Struggling to find their role lacking experienced and trained MSE trainers and advisors lacking information (all kind) lacking good ideas what to do and how some have already good ideas and ?best practise? experience

20. FeMSEDA Ethiopia - April/May 2002 - Uli Lachenmaier GTZ/GFA 20 ReMSEDAs - expressed needs I Human Capacity Building (they all need many MSE trainers and consultants - some technical upgrade) Information (e.g. raw material, technical design, technology/food processing) Help: policy advice

21. FeMSEDA Ethiopia - April/May 2002 - Uli Lachenmaier GTZ/GFA 21 ReMSEDAs - expressed needs II Advice: how to set up and market a BDS system Advice: how to set up an Information Centre Contacts with institutions General assistance and ideas for successful operation

22. FeMSEDA Ethiopia - April/May 2002 - Uli Lachenmaier GTZ/GFA 22 ReMSEDAs - not expressed needs and opportunities Modern needs assessment and action planning How to market BDS How to edit a newsletter How to organise exhibitions How to explore markets for MSE

23. FeMSEDA Ethiopia - April/May 2002 - Uli Lachenmaier GTZ/GFA 23 ReMSEDAs opinion about FeMSEDA ?We expected very much - but we have been disappointed? ?FeMSEDA does not give any or nearly no support?

24. FeMSEDA Ethiopia - April/May 2002 - Uli Lachenmaier GTZ/GFA 24 Part III FeMSEDA level

25. FeMSEDA Ethiopia - April/May 2002 - Uli Lachenmaier GTZ/GFA 25 FeMSEDA - success criteria The share of contribution to ReMSEDAs success - recognised and expressed by them which is the increase of Number of MSE operators Volume of business in MSE sector Number of people employed in MSE

26. FeMSEDA Ethiopia - April/May 2002 - Uli Lachenmaier GTZ/GFA 26 Situation May 2002

27. FeMSEDA Ethiopia - April/May 2002 - Uli Lachenmaier GTZ/GFA 27 Situation August 2002

28. FeMSEDA Ethiopia - April/May 2002 - Uli Lachenmaier GTZ/GFA 28 Situation August 2003

29. FeMSEDA Ethiopia - April/May 2002 - Uli Lachenmaier GTZ/GFA 29 How to get there Offer real benefits (?technical aspect?) Treat them as customers (?emotional aspect?)

30. FeMSEDA Ethiopia - April/May 2002 - Uli Lachenmaier GTZ/GFA 30 Immediate Actions (May-July) ToT (management - basic) Newsletter (Information and FeMSEDA promotion!) One contact person for ReMSEDAs Permanent communication Promotion of ?new FeMSEDA?

31. FeMSEDA Ethiopia - April/May 2002 - Uli Lachenmaier GTZ/GFA 31 Requirements Total commitment by FeMSEDA ?Hardware?: existing ?Software?: existing (UNIDO, GTZ) Money: 0,00 Birr or $

32. FeMSEDA Ethiopia - April/May 2002 - Uli Lachenmaier GTZ/GFA 32 Next Actions I (August-December) ?System? to upgrade trainers and consultants (modules in MSE- marketing, finance, consultancy skills, training skills; offer to coach trainers and consultants, etc.) Start of technical ToT Exchange of ?best practises? among ReMSEDAs Workshop: How to set up and how to market BDS (with publication) Publication (workshop?): How to organise exhibitions

33. FeMSEDA Ethiopia - April/May 2002 - Uli Lachenmaier GTZ/GFA 33 Next Actions II (2003) Further development of the activities following the permanent communication with ReMSEDAs Preparation of a start up initiative (pilot action with one ReMSEDA) - Business Incubator Creation of a national MSE matchmaking system

34. FeMSEDA Ethiopia - April/May 2002 - Uli Lachenmaier GTZ/GFA 34 Conclusion I There is a good chance for the ?new FeMSEDA? as a service oriented agency selling benefits to its customers make the customers satisfied

35. FeMSEDA Ethiopia - April/May 2002 - Uli Lachenmaier GTZ/GFA 35 Conclusion II but start today taking actions! (because there is no time left)


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