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KEI: Fact File

Headquarters at : New Delhi, India More than 2000 employees across the country Gross Sales FY 2007: 159 US $ m EBITDA : 20.3 US $ m Market Cap. : US $ 127 m Listed on : NSE, BSE, DSE, CSE & Luxembourg Stock Exchange through GDR & FCCB.

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KEI: Fact File

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  1. Headquarters at : New Delhi, India More than 2000 employees across the country Gross Sales FY 2007: 159 US $ m EBITDA : 20.3 US $ m Market Cap. : US $ 127 m Listed on : NSE, BSE, DSE, CSE & Luxembourg Stock Exchange through GDR & FCCB Among the leading Electrical power cable company in India with strong market positions in its core business Core business organized into LT & HT Cables, Control & Instrumentation Cables,Elastomeric Cables and Single & Multicore Flexible wires & House wires. KEI: Fact File

  2. Who we are KEI is among leading players in Electrical Cable industry that enable industrial & domestic customers with one stop shop for electrical cabling solutions. Our goal is to create value for our stakeholders by meeting the stated & implied needs of our customers, employees and the communities where we exist & do business.

  3. Our Mission To emerge as one of the world’s leading electrical cable & wire company, offering our esteemed customers to use our electrical Wires & Cables effectively and increase industrial productivity in a sustainable way. The Power Behind The Power

  4. Our Vision KEI , with its strong technology competence in Cables & Wires business, broad application know how & ability to provide customized power cable solutions shall deliver an attractive & profitable growth by providing its customers with best cable & wire products. We shall help our customers to improve their performance and productivity by minimizing power losses & lowering environmental impact. Continuous Product Innovations & R&D are the key characteristics of our product offerings and services. We believe in building long lasting & value creating partnerships with our customers and suppliers.  KEI is committed to attracting & retaining dedicated & skilled professionals offering its employees an attractive work culture and developmental opportunities. By 2010,KEI Industries Limited will be recognized as India’s top electrical cable & Wire manufacturing company in terms of growth and profitability, value creation, sustainability and ethical behaviour.

  5. KEI Power Gallery: Board of Directors Mr. Anil Gupta Chairman & Managing Director (The Real Power Behind The Power) A Staunch Believer in technology & being customer centric in approach, he is a man behind many innovations in the industry & is a guiding force behind the company’s vision of becoming a leader in the category and corporate brand. Archana Gupta Sunil Gupta Vikram Bhartia K.G Somani Pawan Bhulsoria Vijay Bhushan Rajeev Gupta

  6. KEI - History The Wonder Years A Humble Beginning 1968: Established as a Partnership Company. 1968: Started manufacturing Switch Board Cables for DOT. 1985: Started manufacturing Control, Instrumentation and Thermocouple Cables. 1993: Added manufacturing of PVC/XLPE Power cables up to 3.3 KV . Our Growth Story 1994: Diversified into Stainless Steel drawings with Pilot Plant 1995: Came up with First IPO.Became Public Ltd Co. 1996: Installation of Major SSW plant at Bhiwadi 1997: Another plant added at Bhiwadi for LT PVC / XLPE Cables. 2001:Started manufacturing Rubber Cables upto 11 KV. 2002:Established JFTC Plant at Silvassa 2005:Converted JFTC Plant in Silvassa into manufacturing of existing cable range. – Rebalancing Act 2006: Expanded Bhiwadi unit which is equipped to manufacture upto 33 kV HT XLPE Cables with Dry curing inert nitrogen gas and with tripple extrusion (Single cross head) process. 2006: ERP Baan S/W system implemented in the organization to ensure Transparency and efficacy. 2007: Ongoing Expansion at Bhiwadi Unit for up gradation of HT power cable up to 132 kV & LT cable. 2007 : Proud recipient of Corporate Governance Rating 2007 : Setting up of 100% EOU at Chopanki

  7. Our Product Basket • HT cables( Copper / Aluminum ) • LT power cables, both Copper and Aluminum; PVC / XLPE insulated • Control cables • Instrumentation cables • Rubber cables • Mining cables • Housing wires • Specialty cables • Stainless steel wires

  8. KEI Today Our Finest Facilities Our Amazing Capacities Delhi Bhiwadi Chopanki (100% EOU) Silvassa

  9. KEI Today : Our Sales & Product Wise Share in Markets Strong Presence in B2B Domain Power Cables & Wires : The Backbone of our Organization With the Organization already enjoying strong foothold in the institutional sector, KEI is all geared up to set up its marketing and distribution efforts to establish its house wires a household brand name

  10. KEI’s Pan India Presence : Our Sales & Distribution offices Ludhiana Chandigarh Delhi Jaipur Assam Baroda Kolkata Mumbai Pune Hyderabad Our Sales & Distribution covers All major Metros & A Class Cities to serve our esteemed Customers Bangalore Chennai

  11. KEI’s Global Footprints : Our Overseas Markets GERMANY CANADA FRANCE UNITED STATES CYPRUS PHILIPPINES IRAQ IRAN ITALY VIETNAM UAE BANGLADESH QATAR SAUDI ARABIA MEXICO NIGERIA KUWAIT MALAYSIA SRI LANKA GHANA KENYA AUSTRALIA MAURITIUS

  12. KEI’s Superior Quality Accredited by Re-owned Testing Agencies Sri Ram Centre

  13. KEI’s Sector wise Key Clients Power Sector Refineries Oil & Gas Sector Steel Plants Fertilizer Projects International EPC Projects Energy Projects

  14. KEI’s Sector wise Key Clients Our Power Sector Clients Power Grid Corporation of India CEB Mauritius Nuclear Power Corporation of India

  15. KEI’s Sector wise Key Clients Our Clients in Refineries Our Clients in Steel Sector Nuclear Power Corporation of India CEB Mauritius

  16. KEI’s Sector wise Key Clients Our Clients in Energy Sector Our Clients in Fertilizer Sector Zuari Agro Nuclear Power Corporation of India

  17. KEI’s Sector wise Key Clients Our Clients in EPC Projects Our Other Esteemed Clients

  18. The Key to our Success : Our Superior Production Process, Technology and Quality Products CCV Line (Involving Dry Cure Dry Cool technology) For manufacturing HT Cables Up to 132 kV Sikora online X Ray Machine Used for Monitoring Product Quality

  19. KEI : Our Financial Performance OUR PAST 6 YEARS OF SOARING REVENUES Revenue Growth (All Figures in Million USD)

  20. KEI : Our Financial Performance OUR PAST 6 YEARS OF SOARING EBDIT EBDIT (In Million USD)

  21. KEI : Our Financial Performance SOARING CONFIDENCE AMONG OUR STAKE HOLDERS Our Share Price Movement (In Rs.)

  22. KEI : Our Human Resource Policies Powering Human Resource • Group Med claim & Personal Accident Policy for each and every employee and its dependent family members. • Contingency Loan Facilities for employees to facilitate employees at the time of utmost needs. • Group employee deposit linked insurance scheme in case of an employee’s premature death. • Organization's active participation in ISKON Mid-Day Meal Foundation to provide free meals to over 1,20,000 school children from poor Families. “Our Success is fully connected to the results we attain for our clients” - KEI Employees.

  23. KEI : Tomorrow Powering The Future The Road Ahead • KEI is well Geared to meet the growing demand for Power Transmission & Distribution in India • KEI setting up its network of Dealers in United Kingdom for General purpose Projects and for Oil & Gas sector Projects. • Ventures into the Business of EHV Power Cables by way of having either a JV or Technical Collaboration with a cable company of international repute. • Ventured into EPC Business with a nuclear team of professionals with prior experience in EPC Projects • 4. Initiates its Capacity expansion Plan of installing additional capacity of 16,000 KM PA for Cables and Wires Segment to meet the growing demand • 5. Sets up 100 % EOU in Chopanki with an investment of 16 Million USD to serve export markets & Expansion at Bhiwadi Unit with an investment of 10 Million USD.

  24. Our Success Mantra "We are benefiting from our leading market positions in certain core sectors of the economy. The Steep rise in our revenues reflects growing confidence of our customers in our products in raising productivity and build modern energy-efficient power networks. Improvements in operational performance and management of key projects are clearly showing up in our earnings." Mr. Anil Gupta Chairman & Managing Director

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