Gevenny Fernandez. The Presidential Election of 1932. The Republicans controlled the White House In 1930, the Democrats took over the House of Representatives with a majority of 51%, for the first time in over a decade They were also one seat away from gaining Senate majority.
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According to the keys, need 6 or more negative keys for the incumbent president to be defeated
Negative keys: 1- incumbent-party mandate, 5- short-term economy, 6- long-term economy, 7- policy change, 8- social unrest, 11-foreign/military success, 12- incumbent charisma, 13-challenger charismaIncumbent nominee- Herbert Hoover
Incumbent president Hoover’s popularity had fallen greatly since his victory in 1928 and people did not think he could handle the economic crisis or prohibition
Roosevelt had the support of the majority of delegates at the Democratic convention
Just months after his inauguration, the Stock Market Crash of 1929 occurred and caused the Great Depression
Very unpopular, to the point where people threw rotten vegetables at him during his speeches around the country, during his campaign
Roosevelt accused Hoover of being a socialist for his protectionist policies
In the same speech, Roosevelt promised to "abolish useless offices" and "eliminate unnecessary functions of Government"
He promised recovery, but this quickly became a joke when no improvement was seen throughout his presidency