Gevenny fernandez
This presentation is the property of its rightful owner.
Sponsored Links
1 / 22

The Presidential Election of 1932 PowerPoint PPT Presentation


  • 97 Views
  • Uploaded on
  • Presentation posted in: General

Gevenny Fernandez. The Presidential Election of 1932. The Republicans controlled the White House In 1930, the Democrats took over the House of Representatives with a majority of 51%, for the first time in over a decade They were also one seat away from gaining Senate majority.

Download Presentation

The Presidential Election of 1932

An Image/Link below is provided (as is) to download presentation

Download Policy: Content on the Website is provided to you AS IS for your information and personal use and may not be sold / licensed / shared on other websites without getting consent from its author.While downloading, if for some reason you are not able to download a presentation, the publisher may have deleted the file from their server.


- - - - - - - - - - - - - - - - - - - - - - - - - - E N D - - - - - - - - - - - - - - - - - - - - - - - - - -

Presentation Transcript


Gevenny fernandez

Gevenny Fernandez

The Presidential Election of 1932


Historical context

  • The Republicans controlled the White House

  • In 1930, the Democrats took over the House of Representatives with a majority of 51%, for the first time in over a decade

  • They were also one seat away from gaining Senate majority

Historical Context


Incumbent nominee herbert hoover

8 negative keys according to The Keys to the White House

According to the keys, need 6 or more negative keys for the incumbent president to be defeated

Negative keys: 1- incumbent-party mandate, 5- short-term economy, 6- long-term economy, 7- policy change, 8- social unrest, 11-foreign/military success, 12- incumbent charisma, 13-challenger charisma

Incumbent nominee- Herbert Hoover


Historical context issues

  • The Great Depression was the biggest issue of that time

    • From 1921-1929: many economic advances, which Hoover expected to continue

    • However, over the next 3 years, the economy and market declined steadily

  • Prohibition was also a prominent issue

    • People wanted to bring back alcohol for the tax revenues

Historical Context- issues


Historical context social climate

  • Social Unrest

    • Protests by farmers, unemployed workers, and displaced individuals (“wandering population”) in 1931 and 1932

    • “Bonus Expeditionary Force”- veterans demanding to be allowed to cash in their veterans’ bonuses set up camp in the capital

Historical context- Social climate


Historical context1

  • Incumbent president Hoover’s popularity had fallen greatly since his victory in 1928 and people did not think he could handle the economic crisis or prohibition

  • The Republican party had been dominant for decades

    • Fourth Party System

  • Result: “Time for a change” effect

Historical context


Party primaries and nominations democratic party

  • Roosevelt had the support of the majority of delegates at the Democratic convention

  • However, he did not have the 2/3 majority to win the nomination

  • Main opposition- Smith and John Nance Garner (Speaker of the House in 1931)

  • First ballot- short by 100 delegates

  • After 3 ballots, Garner released his delegates

  • Fourth ballot, Roosevelt won the party nomination

Party Primaries and Nominations- Democratic Party


Party primaries and nominations republican party

  • Hoover was easily re-nominated as the Republican candidate

  • However, there was a battle over the vice presidential nominee

    • Vice President Charles Curtis was challenged by James Harbord

    • Curtis won

Party Primaries and Nominations- Republican Party


Party primaries and nominations

  • No significant third party nominees

  • Americans were not interested in third party nominees

  • They joined the Democrats

Party Primaries and Nominations


Candidates roosevelt

  • Well known for being the governor of New York

    • He had been reelected governor in a landslide in 1930

  • People still remembered his cousin, Theodore Roosevelt

  • FDR had been the losing vice presidential nominee in 1920 

  • Downplayed his polio so that the public would think he was fit to run the country

    • Polio was seen as a lower class disease

Candidates- Roosevelt


Candidates roosevelt1

  • Although not that well-known, he was very charismatic

  • Tried to avoid controversial issues like religion and the KKK

  • Tried to appeal to everyone, even some republicans

  • Tried to unite the Democratic party

    • The Democratic Party was more united during the 1932 election than they had been throughout the whole Fourth Party System, partly due to Roosevelt’s efforts

Candidates- roosevelt


Candidates hoover

  • Just months after his inauguration, the Stock Market Crash of 1929 occurred and caused the Great Depression

    • Most of his presidential term was spent in the depression

  • Considering Hoover’s commitment to limited government, his policies demonstrated boldness

    • Hoover did more to fight the economic depression than any previous president

  • However, it was not enough

    • Many democratic leaders, including Roosevelt criticized him for not taking it far enough

Candidates- Hoover


Candidates hoover1

  • His programs:

    • Federal loans to businesses and banks

    • Purchases of farm commodities

    • Selected increases in federal spending

    • Banking reform

  • His policies did little to help the economic situation. Some actually made it worse

  • 1930- Republicans enacted the Hawley-Smoot Tariff, which raised import duties to the highest rates ever

  • Hoover also imposed a major tax increase, which reduced funds to consumers and investors

Candidates- hoover


Candidates hoover2

  • Very unpopular, to the point where people threw rotten vegetables at him during his speeches around the country, during his campaign

  • Also unpopular among his own party

  • His party was divided

    • Many of the more prominent Republicans did not support him and some even strongly opposed him

    • Some of them even supported Roosevelt instead

Candidates- hoover


General election campaign roosevelt

  • Roosevelt accused Hoover of being a socialist for his protectionist policies

  • Roosevelt attacked Hoover for not improving the economic situation and blamed him for the Great Depression

  • Roosevelt’s strategy was very successful because of Hoover’s overwhelming unpopularity

  • Candidate of Change

  • FDR made a historically significant speech when he personally accepted the Democratic party nomination

    • Famous words: “I pledge you, I pledge myself, to a new deal for the American people”

General Election Campaign- Roosevelt


General election campaign roosevelt1

  • In the same speech, Roosevelt promised to "abolish useless offices" and "eliminate unnecessary functions of Government"

  • Also promised to restore international trade – as opposed to Hoover’s protectionist trade policies

  • His campaign song was “Happy Days are Here Again” and became the most popular in American political history, while also becoming the Democratic Party’s unofficial anthem

General Election Campaign- Roosevelt


General election campaign hoover

  • He promised recovery, but this quickly became a joke when no improvement was seen throughout his presidency

  • Hoover could not do much more than to defend himself and promise recovery

  • Hoover increased taxes and restricted trade

  • Hoover criticized Roosevelt and said he would only worsen the Depression by decreasing taxes, reducing government intervention in the economy, and promoting international trade

General Election Campaign- Hoover


Election outcome

  • FDR won by a landslide

    • Broke records by winning 472 electoral votes

  • The region that held the most support for Hoover was the northeast and the New England area

  • Most of the Rest of the United States, especially in the electoral vote, supported Roosevelt

Election outcome


Election outcome1

Election Outcome


Election outcome2

Popular Vote

Franklin Roosevelt 22,821,277 57.41%

Herbert Hoover 15,761,254 39.65%

Norman Thomas 884,885 2.23%

William Foster 103,307 0.26%

Other (+) 181,175 0.46%

Election Outcome


Election outcome3

Electoral Vote

Franklin Roosevelt 472 88.9%

Herbert Hoover 59 11.1%

Norman Thomas 0 0.0%

William Foster 0 0.0%

Other (+) 0 0.0%

Election outcome


Historical significance

  • Realigning election

  • Many states which were previously Republican became Democratic states

  • Ended a long era of Republican dominance and started a streak of Democratic dominance (Shift from Fourth Party System to Fifth Party System)

    • The republicans would not return to the White House until the nomination of war hero Dwight D. Eisenhower in 1952

    • For all but 6 years after 1932, the democrats controlled the House of Representatives, too

Historical significance


  • Login