1 / 7

what is email marketing

Email marketing, and for good reason, has been around forever. Itu2019s the most direct and productive way to communicate, cultivate, and turn your leads into clients, consistently winning out over all other marketing channels.

Download Presentation

what is email marketing

An Image/Link below is provided (as is) to download presentation Download Policy: Content on the Website is provided to you AS IS for your information and personal use and may not be sold / licensed / shared on other websites without getting consent from its author. Content is provided to you AS IS for your information and personal use only. Download presentation by click this link. While downloading, if for some reason you are not able to download a presentation, the publisher may have deleted the file from their server. During download, if you can't get a presentation, the file might be deleted by the publisher.

E N D

Presentation Transcript


  1. What is Email Marketing?

  2. What is Email Marketing? • Email marketing, and for good reason, has been around forever. It’s the most direct and productive way to communicate, cultivate, and turn your leads into clients, consistently winning out over all other marketing channels. We will walk you through the whole process of setting up your email marketing funnel in this guide so that you can obtain leads and generate sales, 24/7.

  3. The Importance of Email Marketing • The biggest subject we answered is email marketing, but we haven’t come across why it is so relevant for your business. email marketing. Let’s talk about it now. Email remains the most successful way to nurture leads and improve consumer loyalty, amid the proliferation of social media and unsolicited spam email (which is never a good marketing strategy, by the way). You should make email marketing one of your top priorities for several reasons. 1. The number one medium for contact is email. Were you aware that at least 99% of customers check their emails on a daily basis? It can’t be told about any other means of communication. 2. Your list is owned by you. 

  4. What is Email Marketing? • It can be considered a form of email marketing if a business sends out an email, apart from order confirmations and direct answers to customer queries. Email marketing, which includes websites, social media, blogs, and more is one category of internet marketing. Email marketing can include newsletters with updates on the company, or sales promotions and exclusive subscriber offers. Marketing emails can often try to communicate a general message on behalf of the organization, such as in the aftermath of a natural disaster or business scandal. 

  5. How Email Marketing Works? • An email marketing campaign is easy to set up and monitor, which makes it accessible for small businesses. For example, you can add to your website a newsletter sign-up feature. You will send newsletters to a growing audience as individuals sign up. You can also guide customers from your social media accounts to the newsletter. Price and ease are the two largest benefits of email marketing. Emailing is an inexpensive form of promoting the business and its goods or services, compared to other forms of marketing. A monthly newsletter is a simple and convenient way to give your business updates, upcoming events, and special offers.

  6. The relevance of Email Marketing • It is tempting to send emails in the age of social media. But it remains an important part of marketing campaigns, as is statistically evident. In a survey of more than 1 billion shopping sessions in 2019, the email marketing average for social media was 2.3% compared with 1%.3 One of the great advantages of e-mail is that consumers have more chance of seeing an e-mail than social media. It doesn’t mean that anyone you want to see your message can see just sharing something on social media. However, before it is read (or deleted), an email can remain in an inbox. The easiest way to do this is to work with social media email marketing. 

  7. Email Marketing Strategies • Build your own list • All you can do is turn off many of the people you hoped to become clients by sending an unsolicited email. If your website, store, or event will show you clearly when customers want to accept your e-mails. • Pursue the law • Email vendors must comply with the CAN-SPAM Act laws. The above rules have a non-discretionary subject line that offers a straightforward way to unsubscribe and at the end of your emails include your name and address. • Mix up the posts • Don’t submit advertisements all the time to purchase. Using your emails to connect with customers by sharing your or other experience, giving them useful tips and insights. Share details that help you and your organization to know more about you. • Respect Your Subscribers • Nice to manage your list. Note, the people with whom you interact trusted you; they deserve your respect. If you want to make them feel unique, from consumers to fans and even evangelists for your brand.

More Related