Vendor Profile: Full Circle CRM

1. Vendor Profile: Full Circle CRM © 2006 - 2014 Demand Metric Research Corporation. All Rights Reserved. Vendor Profile June 2014 By: Sara Donally, Analyst Relations Manager With: Kristen Maida, Senior Research Analyst

2. 3 4 5 6 About Full Circle CRM Management Team Core Product/Service Key Features & Unique Strengths 9 10 Our Vendor Profile Methodology About Demand Metric 7 8 Analyst Perspective About the Research Analysts TABLE OF CONTENTS © 2014 Demand Metric Research Corporation. All Rights Reserved. 3 4 5 6 About Full Circle CRM Management Team Core Product/Service Key Features & Unique Strengths 9 10 Our Vendor Profile Methodology About Demand Metric 7 8 Analyst Perspective About the Research Analysts TABLE OF CONTENTS © 2014 Demand Metric Research Corporation. All Rights Reserved.

3. Offices Contact Information Key Facts & Figures Corporate Headquarters 477 9th Avenue Suite 108 San Mateo, CA 94402 Website: www.fullcirclecrm.com Email: support@fullcirclecrm.com Phone (Toll free): +1 877 834 4001 Phone (USA) +1 650 641 2766 Year Founded: 2010 Ownership: Private Revenue Range: Private Employees: 15 Global Presence: Worldwide Total Funding: $1M Industries: Financial Services, Software, Technology Customers: Box, Trust Company of America, Bulldog Solutions, Demand Base, Stone Street Capital, Jobvite, Mashery ABOUT FULL CIRCLE CRM Vendor Profile: Full Circle CRM Overview: Full Circle CRM’s products and services are based on a marketing campaign management platform. This vendor profile will provide vendor information, key features & functionality, unique strengths & differentiation, opportunities for improvement. © 2014 Demand Metric Research Corporation. All Rights Reserved. Offices Contact Information Key Facts & Figures Corporate Headquarters 477 9th Avenue Suite 108 San Mateo, CA 94402 Website: www.fullcirclecrm.com Email: support@fullcirclecrm.com Phone (Toll free): +1 877 834 4001 Phone (USA) +1 650 641 2766 Year Founded: 2010 Ownership: Private Revenue Range: Private Employees: 15 Global Presence: Worldwide Total Funding: $1M Industries: Financial Services, Software, Technology Customers: Box, Trust Company of America, Bulldog Solutions, Demand Base, Stone Street Capital, Jobvite, Mashery ABOUT FULL CIRCLE CRM Vendor Profile: Full Circle CRM Overview: Full Circle CRM’s products and services are based on a marketing campaign management platform. This vendor profile will provide vendor information, key features & functionality, unique strengths & differentiation, opportunities for improvement. © 2014 Demand Metric Research Corporation. All Rights Reserved.

4. ABOUT THE RESEARCH ANALYSTS © 2014 Demand Metric Research Corporation. All Rights Reserved. Vendor Profile: Full Circle CRM Kristen Maida, Senior Research Analyst – Demand Metric Kristen has worked with Demand Metric for the past 4 years, learning about and gaining experience in all aspects of the organization. She has developed job functions in almost every department to help with Demand Metric’s rapid growth. Her specialties include: social media marketing, digital marketing, content marketing & management and business process development. Sara Donally, Analyst Relations Manager – Demand Metric Sara began at Demand Metric as a part of the Business Development Team, working directly with clients to evaluate their needs. She later moved to the Research Team, where she uses her knack for writing and research coupled with her client relations’ background to evaluate vendors in the marketing space. Her specialties include: client relations, social media & content marketing, consumer behavior, statistics and analytics. ABOUT THE RESEARCH ANALYSTS © 2014 Demand Metric Research Corporation. All Rights Reserved. Vendor Profile: Full Circle CRM Kristen Maida, Senior Research Analyst – Demand Metric Kristen has worked with Demand Metric for the past 4 years, learning about and gaining experience in all aspects of the organization. She has developed job functions in almost every department to help with Demand Metric’s rapid growth. Her specialties include: social media marketing, digital marketing, content marketing & management and business process development. Sara Donally, Analyst Relations Manager – Demand Metric Sara began at Demand Metric as a part of the Business Development Team, working directly with clients to evaluate their needs. She later moved to the Research Team, where she uses her knack for writing and research coupled with her client relations’ background to evaluate vendors in the marketing space. Her specialties include: client relations, social media & content marketing, consumer behavior, statistics and analytics.

5. OUR VENDOR PROFILE METHODOLOGY Demand Metric Vendor Profiles combine analyst insight, customer perspective and vital statistics about vendors that are the subjects of these profiles. They provide the hype-free, need-to-know information about vendors at a glance, enabling more objective consideration of vendors and their offerings. Each vendor profile is the product of hours of analyst research, which typically includes interviews with vendor executives and established vendor clients. Demand Metric analysts use their experience and insight to ask the penetrating questions to fully expose vendor strengths and weaknesses. The resulting vendor profile is formatted in a consistent and accessible way, making it easy for readers to quickly grasp each vendors value proposition. 9© 2014 Demand Metric Research Corporation. All Rights Reserved. Vendor Profile: Full Circle CRM OUR VENDOR PROFILE METHODOLOGY Demand Metric Vendor Profiles combine analyst insight, customer perspective and vital statistics about vendors that are the subjects of these profiles. They provide the hype-free, need-to-know information about vendors at a glance, enabling more objective consideration of vendors and their offerings. Each vendor profile is the product of hours of analyst research, which typically includes interviews with vendor executives and established vendor clients. Demand Metric analysts use their experience and insight to ask the penetrating questions to fully expose vendor strengths and weaknesses. The resulting vendor profile is formatted in a consistent and accessible way, making it easy for readers to quickly grasp each vendors value proposition. 9© 2014 Demand Metric Research Corporation. All Rights Reserved. Vendor Profile: Full Circle CRM

6. ABOUT DEMAND METRIC Demand Metric is a global marketing research & advisory firm serving a membership community of over 38,000 marketing professionals, CEOs, and business owners with advisory services, custom research & benchmarking reports, solution studies, consulting methodologies, training, and a library of 500+ premium tools and templates. Using Demand Metric resources, members complete projects faster and with greater confidence, boosting respect for the marketing team and making it easier to justify needed resources. Our 1,000+ clients range from start-ups to members of the Global 1000. TO LEARN MORE ABOUT DEMAND METRIC To discover how Demand Metric can help you become more strategic, please visit us online at www.demandmetric.com. To read the rest of this report, become a Demand Metric member today! Vendor Profile ABOUT DEMAND METRIC Demand Metric is a global marketing research & advisory firm serving a membership community of over 38,000 marketing professionals, CEOs, and business owners with advisory services, custom research & benchmarking reports, solution studies, consulting methodologies, training, and a library of 500+ premium tools and templates. Using Demand Metric resources, members complete projects faster and with greater confidence, boosting respect for the marketing team and making it easier to justify needed resources. Our 1,000+ clients range from start-ups to members of the Global 1000. TO LEARN MORE ABOUT DEMAND METRIC To discover how Demand Metric can help you become more strategic, please visit us online at www.demandmetric.com. To read the rest of this report, become a Demand Metric member today! Vendor Profile