Public-Private Partnership to Build a Metro Station in Washington DC
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Public-Private Partnership to Build a Metro Station in Washington DC. Robin-Eve Jasper President, NoMa Business Improvement District. NoMa: North of Massachusetts Avenue. Assets before 2004. Proximity to the US Capitol and Union Station Swampoodle legacy On DC Metro’s “Red Line”

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Robin-Eve Jasper President, NoMa Business Improvement District

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Public-Private Partnership to Build a Metro Station in Washington DC

Robin-Eve Jasper

President, NoMa Business Improvement District


NoMa: North of Massachusetts Avenue


Assets before 2004

Proximity to the US Capitol and Union Station

Swampoodle legacy

On DC Metro’s “Red Line”

Commuter rail

Metro stop at Union Station

6 million square feet of development

2


NoMa –Gallaudet U Metro Station

Public-private partnership began in 1998

Station opened in 2004

$120 M public/private investment

8,400 + daily ridership, increased from 2,100 in 2005

Fastest-growing ridership in the system

3


Other Key Investment Drivers

Large land tracts

Public transit/highway

C-3-C zoning; by right

TDRs

DC Growth

“Hole in the donut”

4


Development 2005 – 2013

$3 billion in private investment

8 million square feet of mixed use space

5.5 million square feet of office space

350,000 square feet of retail space

3,964 apartments (existing & under construction)

622 hotel rooms (existing & under construction)

5


NoMa Tenants

CareFirst Blue Cross/Blue Shield

CNN

Google

Kaiser Permanente

Mathematica Policy Research

NeighborWorks

NPR

Sirius XM

US Department of Justice

6


Impact on DC Economic Growth

1996: $5 million in real estate tax revenue to District government

First half of 2014: roughly $45 million in tax revenue to District government

New residents = income tax revenue

New businesses = sales tax revenue

Jobs - Jobs - Jobs

9


BID Activities: Economic Development

NoMa – Gallaudet U. Metro

Residential tax abatement

Nonprofit tax abatement

Harris Teeter incentive

NoMa parks funding - $50 million

NoMa parks foundation

10


BID Activities: Events

30+ free community events per year

5,000 at first annual NoMa Beer Fest

1,200+ at “Outlaw Hero” themed NoMa Summer Screen

23


BID Activities: Clean and Safe

Block by block trash pick-up

Mar-May 2013: 175,378 pounds

June-July 2013: 179,516 pounds

On-street recycling program

Neighborhood landscaping

12


BID Activities: Marketing

3,901 subscribers to bimonthly newsletter

Social media

@NoMaBID

Walking tours

Fence and street pole banners

13


Robin-Eve Jasper

President, NoMa Business Improvement District

[email protected]


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