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David Friesner

David Friesner. LeicesterShire Promotions TMI Conference Newcastle Upon Tyne September 2005. Hotel Operation. Business Plan Budget and performance management Sales & Marketing HR management Processes inc. ICT Operations management Leadership and teamworking. Product Development.

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David Friesner

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  1. David Friesner LeicesterShire Promotions TMI Conference Newcastle Upon Tyne September 2005

  2. Hotel Operation • Business Plan • Budget and performance management • Sales & Marketing • HR management • Processes inc. ICT • Operations management • Leadership and teamworking

  3. Product Development • Markets: maximise returns / new mkts • Comprehensive facilities • Customer service / standards • Packages and themes • Tactical / seasonal initiatives • Role in the community

  4. Local Authority • Strategy • Policy and consultation • Research • Work programme and budget: marketing and promotion • Partnerships • Assistance, guidance and direction

  5. LeicesterShire Promotions • Lead and coordinate, attract and service • Destination creation and development: catalyst, influencer, developer • Business Plan, KPIs, ROI • Project delivery and marketing communications • ICT inc. DMS, websites, ‘e-adoption’

  6. The Future • CHANGE: more distinctive ‘offers’ with greater differentiation • More niche marketing (ROI) • Total Quality / Service Excellence • Resource utilisation • ICT e-adoption < > e-business • Achievement, accountability and responsibility

  7. The Challenge • Inspiring leadership • Effective communication • Systematic approach - flexible, responsive and resourceful • Networks with common purpose • Passion!

  8. YOUR Challenge • Apply your transferable skills • Maintain commitment, energy and enthusiasm • Remember, we’re ALL in this together! • YOU have the freedom to shape and determine the future of tourism • Have belief – YOU CAN DO IT!

  9. Contact David Friesner LeicesterShire Promotions Ltd Town Hall Square, 7-9 Every Street Leicester LE1 6AG t: 0116 225 4072 e: david.friesner@l-p-l.com

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