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Focus on expansion of product portfolio and recruitment January- March 2008. Ray Mauritsson, CEO & President Fredrik Sjöstrand, CFO. This is Axis. Founded in 1984 IT company driving the network video market Worldwide presence in 18 countries, 600 employees* Product areas:

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focus on expansion of product portfolio and recruitment january march 2008

Focus on expansion of product portfolio and recruitmentJanuary- March 2008

Ray Mauritsson, CEO & President

Fredrik Sjöstrand, CFO

this is axis
This is Axis
  • Founded in 1984
  • IT company driving the network video market
  • Worldwide presence in 18 countries,600 employees*
  • Product areas:
    • Network Video Solutions
    • Network Print Servers
  • Global partnerships through distributors, resellers and system integrators
  • Listed on OMX Nordic Exchange, Stockholm Large Cap and Information Technology

* March, 31.

today s agenda
Today\'s agenda
  • Financials
  • Market & Product update
  • Outlook
sales january march 2008

MSEK

Growth

Sales January – March 2008
  • Total sales
    • 438 MSEK (338)
    • Growth 29%
    • Currency effects - 16 MSEK
  • Video sales
    • 409 MSEK (309)
    • Growth 32%
ebit and gross margin

MSEK

Margin

EBIT and Gross margin*
  • Gross margin
    • 55,4% (55,1%)
  • Operating margin
    • 15,7% (19,7%)
  • Profit margin
    • 15,6% (19,6%)

*Q1 2008

sales in the product areas
Sales in the product areas*

Video

Print & Scan

Other

93%

6%

1%

*Q1 2008

sales in the regions
Sales in the regions*

Americas

EMEA

Asia

40%

50%

10%

*Q1 2008

global distribution and sales
Global distribution and sales

Distributors

System integrators

Resellers

End users

a new world of video surveillance
A new world of video surveillance
  • AXIS P3301
  • AXIS Q7401
  • AXIS Q7406
  • AXIS Q7900
  • ACS 3.0
emerging market trends
Emerging market trends

Megapixel

Compression

Intelligence

slide14

H.264 – the ultimate video compression

H.264 compression (example savings)

MotionJPEG

MPEG-4 Part 2

H.264

Bandwidth & storageconsumption

50%

80%

Bandwidth & storageconsumption

Bandwidth & storageconsumption

the market s broadest video portfolio
The market’s broadest video portfolio

Fixed cameras

Domes & PTZ

Video encoders

Software

AXIS 223M

AXIS 221

AXIS 225FD

AXIS 216MFD/216MFD-V

AXIS 211M

AXIS 216FD/216FD-V

AXIS 211W

AXIS 211/211A/

AXIS 210/210A

AXIS 209FD-R

AXIS 209FD/209MFD

AXIS 207MW

AXIS 207/207W

AXIS 206

AXIS 233DAXIS 232D+

AXIS 231D+

AXIS 214 PTZ

AXIS 213 PTZ

AXIS 215 PTZAXIS 212 PTZ/PTZ-V

AXIS 243Q

AXIS 243SA

AXIS 241QA

AXIS 241Q

AXIS 241S

AXIS 247S

AXIS 240Q

AXIS 291 1U Rack

AXIS 3U Rack

AXIS Camera Station

AXIS Camera

Management

ADP > 500 Partners

Accessories

Video Recorder

AXIS 262+ NVR

customer segments
Customer segments
  • Retail store, US
  • Airport, Hong Kong
  • Schools in Midwest, US
  • Retail stores, Ireland
  • Industrial, China
  • Cruise line, US
  • Gas station, Japan
  • Hospitals, US
  • Government, US
  • Finance house, Kuwait
  • Trains, Norway
network video surveillance worldwide
Network Video Surveillance – worldwide

Revenue in $M

+33%

+33%

+38%

+40%

+42%

Source : IMS Research

future outlook axis goals
Future outlook, Axis goals
  • Focused product range
    • Aggressive product development
    • Intelligent solutions
  • Focused business model
    • Loyalty in channel partnerships
  • Focused company

Market leadership

Professional network video

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