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Mastering Twitter: Basics, Tools, and Best Practices

Discover the fundamentals of Twitter, learn about useful tools and strategies, and explore effective ways to engage with your audience. Find out how to optimize your profile, navigate through hashtags, and leverage Twitter for news, events, and customer support. Follow relevant accounts, stay updated, and make the most of this powerful social media platform.

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Mastering Twitter: Basics, Tools, and Best Practices

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  1. Twitter and other social media#TERENA

  2. Twitter: from buzz to mass medium www.twitter.com/surfnet

  3. What it is all about www.twitter.com/surfnet

  4. Twitter in context (1/3) • Social www.twitter.com/surfnet

  5. Twitter in context (2/3) • Work (Maxime Verhagen is the Dutch minister of foreign affairs) www.twitter.com/surfnet

  6. Twitter in context (3/3) • News www.twitter.com/surfnet

  7. Some other examples… www.twitter.com/surfnet

  8. What is true? Dutch writer shows a picture of himself to prove it’s really him www.twitter.com/surfnet

  9. Twitter-basics • Tweet: A message on twitter • Followers: People that follow your account • Following: People you follow • DM: direct message (tweet begins with D ‘space’ username) • Reply: an answer to another Twitter-user begins with @username • RT: retweet: used to indicate that you are forwarding a Twitter message • Remember: you only have 140 characters. This includes usernames, RT etc. etc. So try using short names! www.twitter.com/surfnet

  10. Using Twitter • Web: www.twitter.com • Tweetdeck • Powertwitter, Twitterfox (add-ons) • Mobile • Search: search.twitter.com • Hashtags (#event) www.twitter.com/surfnet

  11. Showing Tweets • Twitterfountain • Coveritlive • Tweetgrid • Widgets (via Twitter.com) • Twitterfall • Tweetchannel • Meer tools: http://twitter.com/downloads www.twitter.com/surfnet

  12. Do’s and don’ts • Show that the account is used by a person (photo, link) • Update your account on a regular basis • Respond to what other people write, but remember that you are in a public place: maybe other media are more appropriate for what you want to discuss. • Be polite;-) www.twitter.com/surfnet

  13. What could/should an NREN do with Twitter? • Forward your newsletter to Twitter • Monitor what other people are saying about you? • Information on (network-)problems? • Helpdesk? • Reporting on events? • Provide information on how to use the medium for employees www.twitter.com/surfnet

  14. Who to follow? (in Dutch…) • @surfnet • @surfspotnl • @kennisnet • @surfdiensten • @fairyharry (Harriet Damen) • And others In Holland there is a guide which lists Twitter-users; it has a uk, be, de and com version as well: • www.twittergids.nl www.twitter.com/surfnet

  15. Some clips: • Twouble with Twitters • The Twitter Global Mind • How to Use Twitter Hashtags www.twitter.com/surfnet

  16. Other useful links - http://usernamecheck.com/ (checks the availability of usernames on loads of platforms) - Social media in numbers - What the f**k is social media? - Use case Dell www.twitter.com/surfnet

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