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Dealing with Steak-holders. WELCOME. Statewide Public Involvement in the Electronic Era. May 7, 2013. Steering Committee Meeting #1. Access Ohio Overview. What is AO40? AO40 is a realistic and achievable vision for Ohio’s transportation system in the year 2040 Why plan for 2040?

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Presentation Transcript
welcome

Dealing with Steak-holders

WELCOME

Statewide Public Involvement in the Electronic Era

May 7, 2013

Steering Committee Meeting #1

May 30, 2012

access ohio overview
Access Ohio Overview

What is AO40?

  • AO40 is a realistic and achievable vision for Ohio’s transportation system in the year 2040

Why plan for 2040?

  • Federal regulations (23 USC 135)
  • Transportation investments are long lived

May 2013

public involvement
Public Involvement

Overview

  • Customer Preference Survey
  • Steering Committee
  • Project Website
  • Public Involvement Website
  • Outposts

May 2013

public involvement1
Public Involvement

Four Types of Electronic Communication

  • Survey
  • Websites
  • Email
  • Social Media

May 2013

public involvement2
Public Involvement

Why Electronic Communication?

  • 74% of people have access to a desktop/laptop
  • 87% of people own a cell phone
  • 45% of adults own a smartphone

Source: http://themainstreetanalyst.com/2012/12/29/the-rise-of-smartphones-demographics-and-facts-infographic/

May 2013

customer preference survey
Customer Preference Survey

Customer Preference Survey

  • 1stpublic involvement activity
  • Conducted in spring 2012
  • Valid statewide sample of 1,900 Ohio households

May 2013

customer preference survey1
Customer Preference Survey

Customer Preference Survey

  • Duplicated the survey instrument on Survey Monkey
  • 2,895 responses collected in three months
    • 66% of respondents had a least a bachelors degree
    • 70% of responses from Cleveland, Cincinnati, Columbus, and Dayton areas

May 2013

websites
Websites

Project Website

  • Draft Reports and Maps
  • E-Newsletters
  • Survey Link
  • Email Notifications
  • Presentations

www.access.ohio.gov

May 2013

websites1
Websites

Public Involvement Website

  • MindMixer
  • Participants can vote in polls or post comments on a variety of topics
  • Participants have to register to vote or comment, but anyone can view topics
  • ODOT retains the ability to change topics

www.accessohio2040.com

May 2013

websites2
Websites

Measuring Success

  • Project Site Google Analytics
    • 5,000+ unique visitors
    • Geographic diversity
  • MindMixer Reports
    • 9,700 page views
    • Participants by zip code, gender, and age

May 2013

websites3
Websites

May 2013

website
Website

Electronic Meetings

  • Not used to-date
  • May be utilized in the roll-out of the draft plan

May 2013

email
Email

Project Email Account

  • Utilize to interact with three groups
    • MPOs
    • Steering Committee
    • Stakeholders (500+)
  • Communications
    • Updates to the project website
    • E-Newsletter
    • New topics on the public involvement website

May 2013

social media
Social Media

Facebook and Twitter

  • Posts focus on opportunities to participate
    • Survey
    • New topics on the public involvement website
    • Release of draft documents

May 2013

social media1
Social Media

Facebook and Twitter

  • Utilize existing ODOT accounts
    • Statewide
    • Districts
  • Utilize strategic partners
    • MPOs
    • Transit Agencies
    • Non-Profits
    • Media

May 2013

questions
Questions

Sara Walton

Transportation Planner

Sara.Walton@dot.state.oh.us

(614) 995 -0754

May 2013

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