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Bridging the Technological Gap between Academia and Industry: Towards a Successful e-Commerce Graduate Program

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Bridging the Technological Gap between Academia and Industry: Towards a Successful e-Commerce Graduate Program. Yeong-Tae Song, Goran Trajkovski, Sungchul Hong Dept of Computer and Information Sciences Towson University. Motivation. Implementing e-Commerce track

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Bridging the Technological Gap between Academia and Industry: Towards a Successful e-Commerce Graduate Program

Yeong-Tae Song, Goran Trajkovski, Sungchul Hong

Dept of Computer and Information Sciences

Towson University

motivation
Motivation
  • Implementing e-Commerce track
  • Resolving a gap between industry and academia in e-Commerce
  • Versatile nature of, so called, “current technology”
  • Need flexible courses for current technology
msis 2000 model curriculum
MSIS 2000 Model Curriculum
  • Graduate programs in Information Systems.
  • Building Blocks
    • Foundation
      • Backgrounds: Business and Information Systems
    • Core
      • A set of primary courses
    • Integration
      • Integration components required after the core
    • Career track
      • Specific career tracks that are representative of current organizational needs
msis 2000 suggested e commerce courses
MSIS 2000 Suggested e-Commerce Courses
  • Internet, Intranets, and Extranets
  • Electronic Commerce
  • WWW and the Value Chain
  • Consumer Relationship Marketing
msis 2000 suggested program goal
MSIS 2000 Suggested Program Goal
  • 1. A core of e-Business knowledge, across the managerial, technical and ethical/legal aspects
  • 2. Integrated knowledge of technological and business principles
  • 3.Broad business and real world perspectives
  • 4.Communication, interpersonal and team skills (values)
msis 2000 suggested program goal6
MSIS 2000 Suggested Program Goal
  • 5.Analyticaland critical thinking skills
  • 6. Specific skills leading to a career (professional degree).
e commerce related software
e-Commerce Related Software
  • e-Business Application Software
  • Middleware
  • Web Servers
  • Database Management Systems, and
  • e-Commerce Interoperability Standards
e business application software
E-Business Application Software
  • e-Business application software is software that uses the Internet or other electronic medium for business transactions and services.
  • Electronic catalog
middleware
MIDDLEWARE
  • Middleware is a mechanism to move information and shared business logic
  • Remote Procedure Calls (RPC) type
  • Message Oriented Message (MOM) type
  • Message Broker type
web servers
Web Servers
  • The main functions of a web server are receiving requests from the clients, forwarding the received requests to the appropriate applications if necessary, and send back the results to the client.
  • Apache HTTP Server
  • MS IIS
  • MS Commerce Server
  • IBM @server
  • Jakarta Tomcat
database management systems
DATABASE MANAGEMENT SYSTEMS
  • Data oriented B2B applications heavily depend on access to databases.
  • Open Database Connectivity (ODBC)
  • Application Programming Interfaces (APIs)
  • Java Database Connectivity (JDBC)
  • Adaptable Database (Adabas)
  • Object Linking and Embedding Database (OLE DB)
e commerce interpretability standards
E-Commerce Interpretability Standards
  • B2B interoperability standards involve description of message formats exchanged, relationships to transport protocols, and other features, such as security.
  • Extensible Markup Language (XML)
  • Electronic Data Interchange (EDI)
  • Common Object Request Broker Architecture (CORBA)
  • Distributed Component Object Model (DCOM)
e commerce interoperability standards
E-COMMERCE INTEROPERABILITY STANDARDS
  • Remote Method Invocation (RMI)
  • Component Object Model (COM+)
  • Simple Object Access Protocol (SOAP)
  • ebXML (electronic business XML)
  • RosettaNet
state of academia
STATE OF ACADEMIA
  • Certificate programs
  • There has not been a unique agreement, nor model.
  • Predominantly management-oriented programs
  • Predominantly technology-oriented programs
  • Predominantly ethics and legal issues oriented programs
management oriented programs
Management-Oriented Programs
  • Stand-alone tracks in graduate business schools
  • Emphasize the business side of the e-Commerce
  • Technical details are not emphasized
technology oriented programs
Technology-Oriented Programs
  • Emphasize the programming aspects of doing e-commerce.
the legally oriented programs
The Legally Oriented Programs
  • The legally oriented programs are almost a rarity, and are seldom offered as stand-alone programs.
suggested curriculum
SUGGESTED CURRICULUM
  • Managerial Challenges in e-Commerce
  • Networking for e-Commerce
  • Distributed systems in the Internet
  • XML technology for e-Commerce
  • Internet supply chain management
  • Web programming
  • Web application design methodology
  • Legal, Ethical and Societal issues in e-Commerce
managerial challenges in e commerce
Managerial Challenges in e-Commerce
  • e-Business models (B2B, B2C)
  • Internet file management
  • Supporting the information architecture.
  • Databases. Payment systems.
  • Transformational aspects of e-Business and new business models.
  • Financial implications for e-Business.
  • Cost/benefit, business plans and the need for venture capital.
networking for e commerce
Networking for E-commerce
  • Frames and Packets, IP, TCP, UDP
  • Interconnection devices: hubs, switches, routers
  • IP addressing – IP addressing, subnetting
  • classless addressing
  • Routing of IP packets
  • WWW and mobile IP
  • Network/Internet security
networking for e commerce 2
Networking for e-commerce (2)
  • DNS
  • Socket interface
  • Multicasting and multicasting routing protocol
  • Network management
distributed systems in the internet
Distributed systems in the Internet
  • Clients and Servers
  • Middleware
  • CORBA, COM/DCOM, and RMI
  • Database server and Distributed Database
  • Transaction processing
xml technology for e commerce
XML technology for E-commerce
  • XML fundamentals
  • XML parsers – SAX, DOM, Xerces
  • XML-RPC, SOAP
  • XML security
  • ebXML
internet supply chain management
Internet supply chain management
  • Value chain
  • Supply chain
  • Planning and design e-Commerce supply chain
web programming
Web programming
  • HTML/DHTML
  • ASP.Net
  • JSP/Java
web application design methodology
Web application design methodology
  • Life-cycle models
  • UML fundamentals
  • Software requirements analysis
  • Functional/ non-functional requirements
  • Use cases
  • Data flow diagrams
  • State transition diagrams/ Sequence diagrams
web application design methodology 2
Web application design methodology (2)
  • Web navigation diagram
  • Software architecture
  • Client/server
  • Distributed Database schema design
  • User Interface (accessibility) Design
  • Software testing
  • Software maintenance
legal ethical and societal issues in e commerce
Legal, Ethical and Societal issues in e-Commerce
  • Privacy and property issues in e-Business
  • Federal, State and International laws
  • Web accessibility
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