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PROCESSING

MEANING ADVANTAGES PROCESSING TYPES BUYING & SELLING OF AGRO PRODUCE METHODS OF SALES NEGOTIATION CREATION OF DEMAND SUMMARY. PROCESSING. Processing is converting the agro produce to make it suitable for consumption. For example, rice is taken out from husk. PROCESSING -MEANING.

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PROCESSING

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  1. MEANING ADVANTAGES PROCESSING TYPES BUYING & SELLING OF AGRO PRODUCE METHODS OF SALES NEGOTIATION CREATION OF DEMAND SUMMARY PROCESSING

  2. Processing is converting the agro produce to make it suitable for consumption. For example, rice is taken out from husk. PROCESSING -MEANING

  3. PROCESSING ACTIVITES FOR VARIOUS COMMODITES • Sugar cane • Milk • Oil seeds • Fruits • Wheat • Tea, coffee • Tobacco • Bamboo • Leather

  4. ADVANTAGES • Possible to have variety of food item and fetch more value in the market • Directly consumed by consumers • Helps to convert raw produce to value added high consumption item. • Enables to store perishables for a longer time. • It is a service to the society. • In case of processed grains and corn weight is reduced which reduces transportation costs.creates employment opportunities

  5. PROCESSING TYPES • Paddy processing • Wheat processing • Baking • Processing of pulses • Processing of oilseeds • Processing of fruits • Processing of milk • Processing for exports

  6. PADDY PROCESSING • DRYING • BOILING • DE HUSKING

  7. WHEAT PROCESSING • MANNUAL METHODS • FLOUR MILLS • ROLLER FLOUR MILLS

  8. BAKING • PRODUCTS ARE BREAD, BISCUITS, BUN, CAKAS, RUSKS ETC

  9. PROCESSING OF PULSES • CLEANING • DAMPERING • DRYING • SPLITTING • DEHUSKING

  10. PROCESSING OF OILSEEDS • TRADITONAL METHOD • MACHANIZATION OF TRADITONAL METHOD • EXPELLER METHOD

  11. PROCESSING OR FRUITS • JUICE • JAM & JELLY

  12. PROCESSING OF MILKPROCESSSING FOR EXPORTS

  13. BUYING &SELLING OF AGRO PRODUCTS • Methods of sales • 1. Open auction method • 2. Direct negotiation • 3. Pledging the crop • 4. Tenancy method • 5.Closed tender method

  14. NEGOTIATIONS • PRICE • PAYMENTS • TRANSPORT &STORAGE

  15. CREATION OF DEMAND • ADVERTISEMANTS • DISPLAYS • CREDIT FACILITIES

  16. SUMMARY • Processing of agro produce is an important activity in marketing function • Processing improves quality, value addition and salability of products. • Processing is an art & science. Processing generates employment, improves packing , handling, and sales presentation • There is scope to develop further improved and economical method in various agro based processing functions

  17. QUESTIONS TO YOU • WHAT OPPORTUNITIES THE ENTREPRENEURS HAVE IN FOOD PROCESSING

  18. CO-OPERATIVE MARKETING • DEFINITION • CHARACTORISTICS • OBJECTIVES • LIMITATIONS • SUGGESTIONS • NAFED (National cooperative marketing federation) • STATEFED (State Marketing Federation) • NCDC (National Cooperative Development Corporation)

  19. COOPERATIVE PROCESSING • COOPERATIVE PROCESSING OF OILSEEDS • COOPERATIVR PROCESSING OF MILK • GROWTH OF COOPERATIVE PROCESSING • SOCIAL BENEFITS FROM DAIRY COOPERATIVES

  20. DEFINITION OF COOPERATIVE MARKETING • RBI defines “ a marketing society can be considered as a cooperative association of cultivators formed primarily for the purpose of helping the members to market their products more profitably than is possible through the private trade”

  21. CHARACTORISTICS 1. Association 2. Voluntary Organization 3. Democratic values 4. Price bargain 5. Profit sharing 6. Training & Education 7. Intra &Inter cooperative relation 8. Service organization

  22. OBJECTIVES 1. To strengthen the bargaining power & get better price 2. Eliminate middle men 3. Develop fair trading practices 4. Organize proper grading, packing & proper storage 5. Help members by arranging finance & giving advance on materials kept for sale

  23. 6. To work as Government agent 7. Help farmers for buying of seeds, implements, and fertilizers 8. To establish good relation with regulated markets, marketing boards & other agencies related to the area of agro marketing 9. Flow of information relating to government policies & developments in agriculture related matters 10. Training & education of farmers on cooperative movements & its benefits.

  24. ADVANTAGES • Eliminate middlemen • Fair price to farmers • Cost & price care • Help to grow more • Impact on traders • Knowledge sharing • Price stabilization • Implementation of Government polices

  25. LIMITATIONS • Basics of cooperative s are based on assumption of ideal conditions • Functioning is not satisfactory • Find it difficult to compete with private traders • They hardly sell on credit • Though facilities, funds are provided for good storage, implementation lack in quality • Only rich farmers take advantages of loan

  26. 7. Traders continue to exploit the market by buying bulk from cooperative , at lower prices & selling at higher prices 8. Though the membership is for the farmers , many traders are also members. 9. Difficult to manage operating cost& make its working difficult in future 10. The agro based knowledge is very poor

  27. NAFED National Agricultural Cooperative Marketing Federation of India Ltd.(NAFED) was established on the auspicious day of Gandhi Jayanti on 2nd October 1958. Nafed is registered under the Multi State Co-operative Societies Act. Nafed was setup with the object to promote Co-operative marketing of Agricultural Produce to benefit the farmers. Agricultural farmers are the main members of Nafed, who have the authority to say in the form of members of the General Body in the working of Nafed.

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