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Topic 5 Collective management in the digital environment: experiences and challenges

Topic 5 Collective management in the digital environment: experiences and challenges. Bangkok, 22 August 2013 Jim Alexander. the digital environment . . . How big is it?. Internet Subscriptions International Comparisons.

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Topic 5 Collective management in the digital environment: experiences and challenges

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  1. Topic 5Collective management in the digital environment: experiences and challenges Bangkok, 22 August 2013 Jim Alexander

  2. the digital environment . . . How big is it?

  3. Internet Subscriptions International Comparisons The following statistics are from the International Telecommunications Union(www.itu.int) via Wikipedia • Fixed line broadband • High speed fixed (wired) access to the Internet, eg, cable modem, DSL, fibre • Some fixed broadband subscription rates may seem low – but that’s because a single subscription may be shared by many people. • Mobile broadband • High speed mobile access to the Internet, eg, mobile phones and portable modems (PC cards, USB modems, dongles, wireless modems) • Some mobile subscription rates may be greater than 100% - because a single person may have more than one subscription.

  4. 2013 Broadband Subscriptions by Region Fixed Line Broadband vs Mobile Note: Percentages are per 100 inhabitants. Fixed line can be shared by multiple people. *CIS= Commonwealth of Independent States: Armenia; Azerbaijan; Belarus; Kazakhstan; Kyrgyzstan; Moldova; Russia; Tajikistan; Uzbekistan

  5. Fixed Line Subscriptions *Fixed line broadband subscriptions per 100 inhabitants ** Actual number of fixed line broadband subscriptions

  6. Mobile Subscriptions *Mobile broadband subscriptions per 100 inhabitants ** Actual number of mobile broadband subscriptions

  7. Asia Pacific Rankingsfor fixed line and mobile connections

  8. Leapfrogging Technology • The statistics show that many Asia/Pacific countries are leapfrogging fixed line internet and going straight to mobile • The same may be the case for RROs when it comes to print vs digital

  9. RROs in Asia/Pacific • Established • Japan • Hong Kong • Singapore • Korea • Australia • New Zealand • New/Emerging • Philippines • China • Vietnam • India • Indonesia • Taiwan • Awareness Raising • Thailand • Malaysia • Brunei

  10. University copying trendsin Australia 2002-2009 Universities EUS

  11. Schools copying trendsin Australia 2005-2011 Note: Schools Photocopy Survey rates are based on a 2-year rolling average, while Schools Digital rates are based on a single year

  12. Digital is here and now • Factors affecting uptake of digital for RROs • Digital publishing formats and content availability • Technology and devices – type and price • Market demand and teaching pedagogy • Local conditions and business models

  13. Learning Field An Initiative of the Australian Educational Publishing Community

  14. The Offering • Built on existing eReading infrastructure • Flat-rate subscription model • No copying limits, unlimited usage • Chapters or entire textbooks • Digital delivery to any device • Both international and local publisher content

  15. Quality ContentAll you want subscriptionaccess to quality publisher content Access Single sign on with anywhere, anytime access • Engagement • Alearning space to manage class groups Context Mapped to the Australian Curriculum, rated and recommended by teachers • Flexibility and support choice across content, infrastructure, device & teaching styles

  16. Mapped to the Australian Curriculum rated and recommended by teachers

  17. Single sign on with anywhere, anytime access

  18. Alearning space to manage class groups

  19. Revenue Flows

  20. Benefits • Primary sales revenue managed through a single place - the RRO • Local industry solution • 100% voluntary, 100% commercial • Precise information on usage data - no more surveys • Expands the role of RROs

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