Pinpoint Focus: Finding Your Best Government Prospects. Judy Bradt, CEO. Pinpoint Focus: Finding Your Best Government Prospects. Opening Challenge: Introductions Your name Your company
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Judy Bradt, CEO
To win the first federal contract
…Are just tools.
Neeld Wilson, President Vehicles…
To Increase Your Win RateSharpen Your Focus
How often do client proposals on government business / teaming succeed?
…Looks Like Today’s Sweet Spot Client
Diverse Experience, Industries Vehicles…Quick Working Groups
Worth $________________ Vehicles…
Runs how long? _________
Located in ______________YOUR Sweet Spot Identification
Relate Marketing To Goals
BEFORE YOU BID…
1. Via Vehicles…FedBizOppswww.fbo.gov
BEFORE YOU EVER BID:
To The DHS Forecast – Step 1 Vehicles…
To The DHS Forecast – Step 2 Vehicles…
To The CBP Forecast – Step 3 Vehicles…
Scroll down to link to…
www.osdbu.gov/offices.html Vehicles…3. Link Via OSDBU Council
Small Business Specialists
Central Coordination Points
For Each Agency
Military Services Listed Separately
Where Is Your Competitor? Vehicles…
Scroll Down Vehicles…
& Search By NAICS.
Which Agencies Are Your Top Buyers?
But wait…there’s more… Vehicles…Reverse AucTions
Pick any two.
Define Your Sweet Spot
Look Forward & Backward
Investments That Pay Off:
Strategy In A Day
Mastermind I: Strategy Intensive Starts November 2011
Find Out More &
Get Judy’s Online Resource Guide.
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