Media Literacy On A Shoestring: A Critical Framework and Practical Applications for Teaching Multimodal Literacy. Jeff Share Ian Aronson Frank Baker [email protected] [email protected] [email protected]
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One of my major criticisms of today’s public education system is that it fails to recognize and address young people’s attraction to media.
"If people aren't taught the language of sound and images, shouldn't they be considered as illiterate as if they left college without being able to read or write?"
George Lucasfilm director
“Movies, advertisements, and all other visual media are tools teachers need to use and media we must master if we are to maintain our credibility in the coming years.”Jim Burke, fromThe English Teacher’s Companion
“If video is how we are communicating and persuading in this new century, why aren't more students writing screenplaysas part of their schoolwork?"
Heidi Hayes Jacobs
Abundance of publications which feature motion pictures and which appeal to young people
NCTE/IRA Standards6. Students apply knowledge of language structure, language conventions (e.g., spelling and punctuation), media techniques, figurative language, and genre to create, critique, and discuss print and non-print texts.
K-2 Knows different elements from films, videos, television, and other visual media that appeal to him or her
6-8 Understands how symbols, images, sound, and other conventions are used in visual media
9-12 Understands the influence of different factors on media production, distribution, and advertisingUnderstands the relationship between media andthe production/marketing of related products
Middle School Film Standards
The language of film
Grocery store scene system is that it fails to recognize and address young people’s attraction to media.
Visit the NCTE system is that it fails to recognize and address young people’s attraction to media.
21st Century Literacy Center