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Prospects for Livestock Exports. Michael Finucan Manager – Livestock Exports Meat and Livestock Australia. Overview. Industry overview Live sheep trade Volume and Value Key Markets what's driving demand? can we supply?. Industry Overview.

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Presentation Transcript
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Prospects for Livestock Exports

Michael Finucan

Manager – Livestock Exports

Meat and Livestock Australia


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Overview

  • Industry overview

  • Live sheep trade

    • Volume and Value

    • Key Markets

    • what's driving demand?

    • can we supply?


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Industry Overview

  • The Hassall Report (2006) found the industry creates 13,000 jobs and contributes $1.8billion to the economy annually

  • In 2008 the total livestock exports was worth $975 Million











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Demand Factors

  • Price

    • Australian Dollar

    • Sea Freight

    • Domestic sheep supply

  • Competition / Alternative supply

  • Religious requirement

  • Government subsidies

  • Humanitarian aid




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National flock falls 7.6% in 2007-08- largest decline in WA

-8%

+2%

-7%

-22%

-12%

-6%

13%



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In Market Competition

  • Who is our key competitor in the market?


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In Market Competition

  • Who is our key competitor in the market?

    • Livestock from competitor countries like Somalia, Iran, Sudan


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In Market Competition

  • Who is our key competitor in the market?

    • Livestock from competitor countries like Somalia, Iran, Sudan

    • Do we compete with Imported Chilled and Frozen beef







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Religious requirements

  • 2 key religious festivals

    • Ramadan

      • Is the Islamic month of fasting, in which participating Muslims do not eat or drink anything from dawn until sunset

      • Eid ul-Fitr - Festival of Breaking the Fast

    • Hajj pilgrimage

      • The Hajj is a pilgrimage to Mecca

      • Eid al Adha– Festival of the sacrifice






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Humanitarian Aid

  • Oman

    • Approximately 50% of the volume exported in 2008 was for charity

    • Sheep are purchased by local Toyota dealer (Saud Bahwan) and distributed to the poor.

    • This demand has seen 2008 annual volume reach 741,000hd


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Oman

Charity Volume


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Prospects for 2009

  • Demand to remain strong

    • Religious needs

    • Food security issues

    • Humanitarian aid

  • Supply will be the issues

    • Australian flock to decline a further 5%

    • Extra pressure on already tight supply

    • Savings in currency will be offset by cost of sheep





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