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Marketing Strategies for Film Promotion - Film Marketing Services

Efficient marketing strategies help you in a right film marketing approach. As marketing is taking over the film industry so it is very important to plan a proper film marketing strategy for the success of your film. This presentation will help you to know a proper layout for film promotion & distribution.

JonGursha
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Marketing Strategies for Film Promotion - Film Marketing Services

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  1. Film Marketing Services Marketing Strategies for Film Promotion

  2. Film Promotion • Film promotion is very important to ensure the accomplishment of a film. Film promotion activities are directly proportional to the success of the film. • Film production companies use a variety of ways to advertise their film but the most important thing is to choose the right platform for advertising their films.

  3. Film Process Distinct Areas of the Film Industry Exhibition Production Post Production Pre-Production Distribution

  4. Film Marketing Campaigns • There are certain seasons for releasing movies, with most of the major companies putting their release in the summer, Christmas or other major holiday slot. A movie that features certain themes should be released during the appropriate season for maximum interest from people. • The next step before having a marketing campaign for a movie is to identify its target audience. Are they children? Adults? Elders? Women? Men? A group of people with certain ideas that must be challenged, encouraged or entertained? The target and movie theme determines the language and tone of the announcements from newspapers and magazines, and in trailers’ case, the pace and music of choice.

  5. Marketing Techniques • Press Junket • Viral Videos & Campaigns • Publicity Blitz • Promotional Tour • Film Posters • Social Networking • Official Website • Q & A Sessions • YouTube Videos • Merchandise

  6. 4Ps of Marketing • Product • Product variety • Quality • Design • Brand Name • Packaging • Services • Price • List Price • Discounts • Allowances • Payment Period • Credit Terms • Place • Channels • Coverage • Location • Inventory • Transport • Promotion • Sales Promotion • Advertising • Public Relations • Direct Marketing

  7. Film Marketing Services Inc. Address: 4640 Admiralty Way Suite 500Marina del Rey,  CA 90292 Email : info @ filmmarketingservices.com Contact No : +18186335404 Website : http://www.filmmarketingservices.com/

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