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Branding Conultancy | Estacha Group

Estacha Group is the leading branding consultancy in India, we provides incorporate ideas that energies & inspire identification of brand's USPS.We incorporate ideas that energies & inspire identification of brand's USPS.We connect dots for brand to stay ahead.By putting the customer at the centre,we provide effective Omni-channel solutions with a strong focus on intelligent designs,engaging experiences and measurable growth.

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Branding Conultancy | Estacha Group

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  1. Top 5 Digital Transformation tips for Startups Digital Transformation is the key for startups and other companies to maintain relevance and competitiveness in the global digital economy. It is the process to streamline the operation strategy or digital strategy by adopting the right stack of digital technologies. Startups need the right stack of technologies for their own software product development as well as to streamline their own business process. Most of the products from branding startups fail in the market due to the non-adoption of digital technologies and undermining the optimization of the digital transformation strategy. Startups across the globe have been providing the best services to companies, enterprises, and end customers. But, many startups fail at the early stage as they fail to optimize their business and digital transformation strategy. In this article we will cover the digital transformation strategy for startups and provide a few tips for a digital transformation strategy roadmap: 1. Right Technologies: It is highly recommended especially for startups to have their own technology stack for product development and for business optimization. Many startups find it hard to choose the right technology stack for their business optimization and product development. Such startups must take the help of business consultants and branding consultancy companies. 2. Business Objectives: Startups have business objectives and they work consistently to achieve their objectives and business goals. Startups need to align their business goal with a digital transformation strategy which will help to achieve their business goals. It is the most critical for many startups and there should be a consensus among all the leaders over the business goal and the digital transformation process they are adopting or going to adopt branding consultancy. 3. Working Environment & Company Culture: When it comes to startups, the culture and work environment is different from other companies or businesses. Their working environment is energetic and the work culture involves passion and vision. While planning digital strategy, these startups must also plan over the working environment and place of work. Most of the budding entrepreneurs prefer incubations where they will get all sort of facilities to grow their business. Whereas some entrepreneurs and solo entrepreneurs prefer coworking space, that will reduce their capital expenditure and fixed costs like rental, security deposit, and expenses on furniture. 4. Digital Transformation Tools: Manual business processes are no longer effective. Startups must use the technologies and tools for their business and software product development and they should know the latest technology trends to implement in their

  2. business. Business productivity can be increased in many folds by implementing the right tools in the business process and software product development. 5. Upgrade Equipment: Only Going digital will not help the startups rather they must update their workstations and equipment. In order to deliver the best services, they must be equipped mote modern and latest systems. By adopting the best tools and equipment in their working spaces, these startups transform their business. There are many more tips that are useful for startups going digital and adopting digital technologies. For more, please do write to us at info@o-launchpad.com and do follow us on our social media: Facebook, LinkedIn& Twitter.

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