Codes and Conventions of Film Posters Clare McAtarsney. Codes and Conventions of.. Romantic Genre. Cast credits, this attracts the audience, usually well know cast. Key image , the main characters of the film.
Cast credits, this attracts the audience, usually well know cast.
Key image ,
the main characters of the film.
Is the main focus of the poster, shows the audience the romantic/loving relationship between the two thus grabbing the attention of the audience.
The Title, written in a simple, white font, not the main attraction but is simple in its attraction
USP – Successful Novel
Soft blues and yellow colours/ blurred lights used connotates busy life, but allows the audience to focus on the characters.
Billing board; contains the director, producer and the images/logos of the distributers.
Tagline “They bring you the News, so you don't have to get it yourself”, is parodist in that it is obvious they provide the news, remind the audience of the comedic genre of the movie.
Blue background represents, male dominant news team. With the “Channel 4” logo in print displays the authenticity of the news channel
Main Cast Credits, one cast member featured, Will Ferrell, attracts audience as he is a well know comedy film actor and he features as the main role in this movie.
Main image, leading character.
Sort of stereotype newsreader character. Other cast members are behind placing emphasis on main Character.
Movie Title, Written in a strong, metallic, dominant Silver, bold font, emphasises the importance of the main character and links the audience to what the film is about.
Dark colours, represent the ominous, dark , mysterious notion to the film. Links to the style of the film.
Main image, features the main character centre of the rest and in much fuller context, we see a gun reveals the genre of action/ thriller. The rest of the cast are placed behind.
Image, below the main cast shows a dark shadowed character again emphasising the eeriness of the film
Movie Title, written in red gothic style font, red is the colour representing danger and blood that are heavily featured in the film
Name of Direction and specialised direction of Quentin Tarantino