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OVERVIEW. Since 1967 Tecnotelai researches, manufactures, selects and distributes industrial and office furnishings, being often involved in its customers’ project in order to follow their proper needs. * Italian manufacturing and best materials quality

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Presentation Transcript
slide2
OVERVIEW

Since 1967 Tecnotelai researches, manufactures, selects and distributes

industrial and office furnishings, being often involved in its

customers’ project in order to follow their proper needs.

* Italian manufacturing and best materials quality

* Complete and efficient assistance service and continuous technical support

* Two large showrooms, huge space for ideas and concrete needs

www.tecnotelai.it

slide3
ANALYTICS

- 15.000 sqm Warehouse

- 2.500 Articles

- 5.000 Active clients

- 30 persons (warehousemen + employees)

- 6 Million Euro turnover

www.tecnotelai.it

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Std. Approach to Int’l Mkts
  • Mkts Analysis
  •  where to go?
  • 2) Company Analysis & Products Strategy
  •  which offer?
  • 3) Swot Analysis
  •  strong or weak?
  • 4) International competition
  •  against who?
  • 5) Promotion / Distribution strategies
  •  how to offer?
  • 6) Financial Planning
  •  costs are effective but revenues are not

www.tecnotelai.it

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S.W.O.T. Analysis
  • Warehouse (products “ready”)
  • Products Quality
  • Know-how
  • Reputation ( > Brand awareness)
  • Transport  delivery times
  • Prices
  • R & D production abilities
  • Direct sales
  • Products “turnover”
  • Better perception of services offered
  • Economic products
  • Low perception of products quality

www.tecnotelai.it

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Luca Sita – Personal CV

1996 – Graduated in Economics - University of Bologna

1997 – 1999 Auditor in charge – KPMG – Bologna

2000 – University of Technology – Sydney – Australia

2001 – Temporary Manager –Chem Trend Italy - Bologna

2001 – 2004 – Controller of int’l subsidiaries – Grandi Salumifici Italiani - Modena

2004 – 2007 – Managing Director – Sino dos Alpes Alim.– Rio Grande do Sul - Brasil

2007 – 2009 – Internal Auditor - Grandi Salumifici Italiani

2010 – Managing Director – Tecnotelai - Bologna