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Explore how our innovative products are tailored to enhance urban lifestyles sustainably, catering to diverse city dwellers seeking efficiency, convenience, and eco-friendliness. From compact city apartments to bustling metropolises, discover how our solutions add value to your daily life.
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Geographic Product Usage Psychographic Demographic Benefits Derived Segmentation Variables
Geographic Segmentation Variables • World Region • Economic stage • Nation • City • City size & density • Region • Climate • Zip code
Segmentation Variables • Gender • Age • Income • Family size • Family life cyle • Occupation • Education Demographic
Segmentation Variables • Lifestyle • Personality • Attitude Psychographic
Product Usage Segmentation Variables • Readiness • Ability & experience • Loyalty • Media & shopping habits • Usage • Rates
Benefits Derived • Belief on how someone perceives a product to work. • Positive aspects of a certain product.