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Kevin Smith, Executive VP ArkLaTex Chapter (318) 841-3148 Kevin.smith@praeses

Kevin Smith, Executive VP ArkLaTex Chapter (318) 841-3148 Kevin.smith@praeses.com. Branding the event

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Kevin Smith, Executive VP ArkLaTex Chapter (318) 841-3148 Kevin.smith@praeses

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  1. Kevin Smith, Executive VP ArkLaTex Chapter (318) 841-3148 Kevin.smith@praeses.com

  2. Branding the event Networking Audience - Includes local IT businesses, AFCEA membership … specifically Young AFCEANs, /.NET User Groups, Facebook, local colleges/universities/technical schools, clients, customers, partners of our Diamond Sponsors

  3. Rotate venues sharing between Shreveport/Bossier City • Highlighting/exposing venues/programs • Breaks for pricing • Capitalize on program advertizing • Media plan … local TV, Radio, Newspaper

  4. Corporate partners/sponsors – CenturyLink ($2500 Quarterly) – food/beverage … decided on a happy hours timeframe as a departure from our luncheons • Centralized Themes tied to venues • Not just bring in “outside” company/product demos but also focus on highlighting what is actually in our own backyard … we help market what is going on here in our area

  5. Local hotels/casinos relationships … preferred rates below Government rates ($59 vs $70) • Demo company give-aways … Dell mini-netbooks, Apple iPads, iPhones, Show Tickets to events at CenturyTel Center • Involve everyone on your core planning teams especially academicians

  6. Technology Demonstration Forum Branding the event Audience includes local IT businesses, AFCEAN membership, TechX20 members/.Net User Groups, local colleges/universities, clients/customers/partners of our Diamond Sponsors

  7. Next iteration: Venue: Co-Habitat Theme: Involve the Warfighter – Vignettes Collaboration: Accelerated Capabilities Development ESC/XR; Air University, Future Learning and Innovation's Task Force/AFWI; LSUS Animation & Visual Effects – Visualization; Praeses/LSU Cognitive Information Management (Complex event processing/Detects patterns amongst large amounts of data)

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