1. World War I throughposters francescaderla, liceo enriques

2. Recruitmentposters • Aiming at encouraging people tovolunteer • Initiallysuccessful • In useforall the durationof the war

3. Recruitmentposters • Conscriptionintroduced in 1916 • Professional army BUT

4. Recruitmentposters • Postersencouraged people toenlist, justifiedinvolvement, urgedresponsibleaction

5. Goodreasonsforenlisting • Stress on pride in serving and a senseofmoral duty

6. ….apointing finger

7. Whyfightforyourhomeland? • Stress on • the beautyof the motherland • Whattheywouldlosewere England tobedefeated

8. Women and the War • Servingwouldmake a soldiermore attractiveto women

9. Women and the War • Women werealsourgedto take up responsibility • Doingmen’s jobsin factories and heavyindustry

10. The stigma ofcowardice • Wherewereyou • during the war? • Staying at home wouldresult in feelingsofguilt and shame

11. The enemy in the propaganda • Stress on the brutalityand the crueltyof the enemy