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District is in one city 11,600 students 1,500 teachers and staff

Demographics of College Station ISD. District is in one city 11,600 students 1,500 teachers and staff. CSISD Education Foundation’s Employee Giving Program 3-year history. Texas House Bill 20.011. Passed in 2012 and states:

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District is in one city 11,600 students 1,500 teachers and staff

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  1. Demographics of College Station ISD • District is in one city • 11,600 students • 1,500 teachers and staff

  2. CSISD Education Foundation’s Employee Giving Program 3-year history

  3. Texas House Bill 20.011 • Passed in 2012 and states: A school district board of trustee or employee may not directly or indirectly require or coerce any school district employee to: 1. Make a contribution to a charitable organization or in response to a fund-raiser 2. Attend a meeting called for the purpose of soliciting charitable contributions

  4. Make yourself a Timeline • Time to develop materials • When to make presentations - i.e. week before school starts • How long you plan on running campaign - we have historically done a month

  5. Marketing Your Program • Pick a theme for your promotion i.e. Jump on the Bus, Go for the Gold, 15th Birthday

  6. Make Giving Easy • Offer payroll deduction – check with business office to see what they need • use disclaimer that it will continue unless they notify the business office • Offer online enrollment of payroll deduction or a one-time donation

  7. Creating Incentives • Offer an incentive to turn in your form TODAY - i.e. an additional raffle chance • Have a Raffle – one chance for each $1 pledged • Select prizes that are broad appealing - i.e. iPad or flat screen TV • Select items that don’t cost you anything - i.e. wearing jeans or tickets to event • Award participation but be careful on 100% participation prizes

  8. Presentations • Involve Board Members in “the ask” pairing them up with schools that they have relationships • Make sure you give the disclaimer that “this is a volunteer meeting” • Explain how the Foundation has made a difference for the district • Focus on participation rather than dollars donated • Make the ask – close the deal

  9. Thank and Publicize! • Send thank you notes to donors – have board members sign them. • Hold a breakfast/lunch for the top campus or department who has the highest participation • List donors on your website and link it to Facebook • Take pictures when presenting prizes and post on Facebook and website.

  10. Remind them throughout the year of their investment! Teresa Benden Director, CSISD Education Foundation tbenden@csisd.org givetokids.csisd.org 979-764-5400

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