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Digital Marketing Techniques in 2021

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Digital Marketing Techniques in 2021

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  1. Digital Marketing Techniques in 2021 We all realize that digital marketing is nothing but promoting your business products online with the main aim is to generate quality leads via targeting the right set of customers and drive benefit from leads through their purchases. With the help of digital marketing, we are able to run targeted campaigns for the proper set of customers and may assume a short span of time. Pick the top digital marketing company in Bangalore. Best Digital Marketing Company in Bangalore provide digital marketing services: 1.SEO(Search engine optimization) 2.Search engine marketing 3.Email Marketing 4.Content marketing 5.Affiliate Marketing 6.Mobile marketing 7.Webinar marketing 8.Video marketing 9.Google Ads 10.Social media marketing 11.Lead Generation 12.Web design services 13.Branding services 14.Content marketing services 15.Video production services Brief explanation of the digital marketing services: SEARCH ENGINE OPTIMIZATION (SEO) SEO is a technique for any website to rank first in Search Engine Result Page (SERP). Different types of SEO a.On-Page SEO b.OFF Page SEO On-page SEO consists of the elements within the website Such as Title, Meta description. Various elements that need to be optimized at some point of the on-page SEO are: 1.Title The Title tag is one of the most important on a webpage. According to SEO standards, The title length character should be between 55-60 characters long. If character length should exceed 60 then it is not a SEO standard. 2.Meta description The meta description tag is specifically used to provide a precise description of your webpage. The description character length is between 150-160 characters. 3.URL The URL Of the web page must be SEO friendly that allows you to grow the ranking of your website. The different factors that affect the URL as a part of SEO are: Relevant keyword should be present in the URL Each keyword should be separated with hyphen character Summary of the entire webpage Don’t use upper case letters

  2. Eg: 1. https://www.brandlution.com/digital-marketing-agency-in-bangalore/ 2. https://www.digitalacademy360.com/digital-marketing-courses-in-bangalore/ 4.Header tags The header tags are an important part of an SEO-On page. The title of the webpage must use the h1 tag and subtitle in the h2 tag. All the other important keywords can use h3 to h6 tags. Make sure right content with right webpage 5.Alt tag The Alt tag means to give a name to an image. If an alt tag is not present for your webpage then search engine bots might decrease the ranking of your website extensively. via using alt tags it'll deliver a wonderful effect on your website rankings 6.Keywords Right keywords which can be most commonly searched via users in the search engine should be included in our content of the web page. We should include those keywords that have excessive quantity and low opposition. High volume keywords should be included inside the h1 tag, URL.h2 tag, URL of the web page 7.Content The right content should be written on the webpage. Target keywords should be inserted in the content of the page. Don't use existing content, it affects your ranking in SERP. 8.Internal Links Internal links are the links which redirect one page to another page to the same website. Internal links should be inserted in between the content. 9.Sitemap.xml Sitemap.xml helps the website give navigation to the search engines. Helps index and crawling. 10.Robots.txt Robots.txt is a text document that instructs the search bots on which web page of the website needs to crawl which page does not crawl. OFF-PAGE SEO OFF page SEO refers to a set of digital marketing techniques we comprise outside of our website on the way to grow the ranking of our website in SERP. Various techniques observed in OFF page SEO are: 1.Guest blogging 2.Blog commenting 3.Posting on bookmarking sites 4.Broken link building 5.Profile creation submission 6.Forum submissions 7.Content Marketing 8 Article Submissions 9.Web2.0 Submissions 10.PDF submissions 11.Directory submissions 12.Image submissions

  3. 13.Infographic submissions 14.Video submissions 15.Classified submissions 16.Business listing submissions 17. Press Release submissions 18.Podcast submissions 19.RSS Feed submissions The above strategies can be used for any website to rank organically in SERP. Select the best digital marketing company in Bangalore to get quality leads for your company. Keywords: #Digital marketing company in Bangalore, #Best Digital marketing company in Bangalore, #Top digital marketing company in Bangalore, #Internet marketing company in Bangalore, #Online marketing company in Bangalore, #Best online marketing company in Bangalore

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