Lotus Connections Customer Use Cases

1. Lotus Connections Customer Use Cases • The following are stories from early customer engagements. They were created to help people understand the many ways that Lotus Connections can deliver business value to many different industries. • Each of them contain speaker notes that provide greater detail on the customer’s pain points, the solution and the benefits of the solutions. • These are not customer references at this point so they have been generalized. Hopefully, we will obtain customer approval in the future to turn them into named customer reference accounts.

2. Lotus Connections Bridges People and Information Challenge Over 320,000 IBMers work in a highly global and mobile environment. They suffer from information overload in their jobs yet lack visibility to identify overlap, related work, and expertise within IBM. Solution Lotus Connections was born from IBM’s own need to address these challenges. IBMers can search for others based on skills, geography & more. They can identify related people, projects, & expertise as well as find & track current topics or experts. They can also work collaboratively in informal & reusable activities. Finally, they can reduce global boundaries & discover colleagues in Communities. Business Value • Create networks of people despite global and mobile boundaries • Link people to experts quickly to increase the likelihood of project success • Increase the pace of innovation within the company, harnessing the knowledge of employees to improve processes and products, reducing overlap in work efforts of teams

3. Lotus Connections Drives Innovative Product Development Global Telecommunications Firm Challenge In order to grow the business faster, they needed a faster way to develop and evaluate new services concepts and business models. Deployed a Innovation Factory portal application that utilized the social software services of Lotus Connections to include communities of employees, customers and partners in the development and evaluation of new Telcom services. Solution Business Value • Increase the number of new services using communities of customers & partners • Accelerate the evaluation of new service concepts and therefore be faster to market • Grow market share and revenue through differentiated services and business models

4. Lotus Connections Drives Employee Productivity Global Diversified Technology Company Challenge Needed a faster way for individuals to find each other and the information they need to collaborate, innovate, and meet business objectives Solution Piloted Unified Workplace, a set of highly integrated team collaboration and social computing tools and templates that make it easy for individuals to find the right people and information • Work is accomplished with the best people and information • Communities thrive and grow with new members and new ideas that lead to innovation • New, inexperienced professionals find the organization’s “wisdom holders” and learn from them before they retire Business Value

5. Lotus Connections Accelerates Project Execution Challenge Needed to improve productivity when working with contractors and partners across the US on education curriculums. Small Non-Profit Arts Organization Solution Using the Activities component of Lotus Connections so their entire network of employees, partners and customers can collaborate on the execution of projects. Business Value • Built strong relationships across several art archival and preservation organizations • Improved communication and status tracking of projects • Accelerated the delivery of education curriculums created by a disconnected teams

6. Lotus Connections Helps Deliver Expertise To Customers No easy way to find, learn from and work with experts across the company Re-inventing the wheel again and again Challenge Global Financial Services Firm Solution Corporate white pages directory that allows employees to quickly find expertise in different markets, technology and financial services. Blogs, bookmarks and communities services are used so employees can share knowledge and get feedback from experts. Also, employees are using Activities to execute key deliverables faster Business Value • Improving the efficiency of key revenue generating employees • Increase customer satisfaction with faster service • Raising the reach and impact of their subject-matter experts

7. Lotus Connections Improves Call Center Productivity Network and Communications Provider Want to improve employee productivity by delivering the best user experience, increase operational excellence, and foster innovation between teams Challenge Solution Deployed enterprise wide implementation of the 5 social software services of Lotus Connections. Focused on enabling users to become more productive by working smarter and finding information – one key area was transfer of knowledge between engineering and call center staff. Business Value • Increase communication and coordination of projects between teams • Reduce time required to find the correct people with the right expertise • Improve collective intelligence of organization by sharing experiences

8. Lotus Connections Drives Cross-Organizational Collaboration Challenge Professional Services companies rely on the strength of their intellectual capital and collaborative capabilities of their employees. This firm was looking for tools that foster innovation and improve organizational collaboration. Global Accounting & Consulting Firm Solution Positioned a long term messaging and collaboration strategy which included Connections, Notes 8 and Expeditor. Solution focused on placing more power and independence for each employee to accomplish their tasks and improve participation in the creative process throughout the organization. Business Value • Connections has great synergy when rolled out within a B2E Intranet • Connections will distinguish the new Intranet app as adding value to end users • Substantially improve collaborative capabilities with completely integrated solution

9. Lotus Connections Links Employees of a Global Manufacturer Global Automobile Manufacturer Challenge Global manufacturer couldn’t easily find expertise and people across business functions. Company was also burdened with a costly, custom coded employee directory which was difficult to enhance. Solution Deploying a solution which will use the profiles and social bookmarking services of Lotus Connections to improve the identification of experts and critical business content regardless of geography, business function, or management chain. Business Value • Reduce TCO by leveraging a packaged solution versus rewriting the custom coded employee directory to add new functionality • Improve cross functional and cross-geography communication and collaboration

10. Lotus Connections Breaks Down Organization Barriers Global Defense Industry Consortium Challenge In order to improve knowledge sharing, innovation & integrate consortium operations, they needed to break the email barrier & find a better way to collaborate & innovate across consortium member organizations. Solution Deployed a collaboration and innovation environment that utilizes the social software services of Lotus Connections to include technical, strategy, and advisory communities of consortium members from a diverse set of government and industry organizations. Business Value • Improve cross consortium communication and collaboration among a diverse group of members to more effectively execute projects • Evolve collaboration best practices for network centric military environments • Improve consortium’s ability to brainstorm and execute on new ideas

11. Lotus Connections Captures Critical Expertise Consortium of US federal agencies Challenge Due to an increase in retiring employees, they needed a better way to capture mission critical knowledge from experts and improve efficiency with both internal and outside agencies. Solution Deployed a collaboration and innovation environment that utilizes the social software services of Lotus Connections to include communities of employees, customers and partners associated with USA federal government agencies. Business Value • Capture mission critical knowledge and nurture expertise • Improve cross agency communication and collaboration • Improve responsiveness of employees to Citizen and customer needs