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Business Trends and Overview of Competitiveness Issues in the European Printing Industry. Anne-Marie De Noose. The European Printing Industry. Western Europe (EU15) 90,000 companies 700,000 employees 82,5 billion EUR turnover. Figures for EU 25 are still difficult to collect.

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business trends and overview of competitiveness issues in the european printing industry

Business Trendsand Overview of Competitiveness Issues in the European Printing Industry

Anne-Marie De Noose

INTERGRAF

slide3

The European Printing Industry

Western Europe (EU15)

90,000 companies

700,000 employees

82,5 billion EUR turnover

Figures for EU 25 are still difficult to collect

INTERGRAF

how and what about sectoral statistics in the eu
How and what about SECTORAL Statistics in the EU ?!
  • Poor and disappointing for a sector consisting mainly of SMEs !
  • EUROSTAT is in charge of :
    • establishing classifications (both activities NACE & products, CPA, Combined Nomenclature),
    • Regulations on collection of statistics, centralizing data.
  • Source of data is either administrative (customs declarations, VAT returns) OR

INTERGRAF

how and what about sectoral statistics in the eu1
How and what about SECTORAL Statistics in the EU ?!

Enquiries

  • The “enquiry” source is the less efficient !
    • Regulation plans for obligatory collection in companies employing more than 20 workers; significant loss of information for printing sector
    • Companies miss time and expertise to participate, questionnaires are complicated.
  • PRODCOM : enquiry on production volume and value
  • STRUCTURE OF BUSINESS : data on com-panies (number & employment), investment, utilization of production capacity

INTERGRAF

how and what about sectoral statistics in the eu2
How and what about SECTORAL Statistics in the EU ?!
  • Individual national initiatives
    • Belgium : National Bank collects data
    • Printing national federations organize “opinion polls” : eg BPIF in UK, Febelgra in Belgium on various indicators (order books, paper price, sales prices), BVDM in De.
    • Results are produced as indexes, or bulletins

INTERGRAF

inflation rate annual average rate of change in harmonized indices of consumer prices hicps
INFLATION RATEAnnual average rate of change in Harmonized Indices of Consumer Prices (HICPs)

INTERGRAF

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FI

NL

IT

FR

DE

AT

Euro-zone

PT

IE

BE

EL

ES

LU

1.1

1.7p

2.2

2.4

2.6

2.6p

2.6p

2.7

2.8

3.0

3.8

3.8

4.7

SE

PL

CZ

MT

CY

SK

DK

UK3

EU25

LT

SI

HU

EE

LV

1.1

1.8

2.0

2.0

2.1

2.3

2.4

Aug 052.4

2.5p

2.6

3.2

3.6

4.9

7.4

INFLATION RATEAnnual average rate of change in Harmonized Indices of Consumer Prices (HICPs)September 2005

EU Member States outside the euro-zone

INTERGRAF

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Real GDP growth rate

at constant prices (1995) - percentage change on previous year

INTERGRAF

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GDP per capita in PPS

GDP per capita in Purchasing Power Standards (PPS), (EU-25=100)

Spring 2005 Report to the Council

INTERGRAF

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June 2005 compared to May 2005

Industrial producer prices up by 0.5% in euro-zone

Up by 0.4% in EU25

INTERGRAF

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Volume of retail trade

% change compared with the same month of the previous year1, 4

EUROZONE

Books, newspapers and other sales in specialised stores

Jan-05 Feb-05 Mar-05 Apr-05 May-05Jun-05

0.1 0.8 0.9 -1.3 1.1

EU 25

Books, newspapers and other sales in specialised stores

Jan-05 Feb-05 Mar-05 Apr-05 May-05Jun-05

1.2 0.9 1.1 -1.9 0.9

INTERGRAF

trends in turnover as for printing industry as a whole in 2004 53

CH globally stable in spite of some fluctuations

FR After an improvement for the printing industry in the 3 first Qs of 2004, printing activities drew back in 4Q.Early 2005 trends remain hesitating, also negatively influenced by higher cost for raw material and transport.

Sct Stable but unsatisfactory

Trends in turnover as for printing industry as a whole in 2004/5

INTERGRAF

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Short-term developments in turnover for industry as a whole, paper and graphic industry.

Source : VSD

Industry as a whole

Paper Industry

Graphic Industry

INTERGRAF

trends in advertising

No country reported any longer a general decrease !!

Reported increases range from 1% (DE) to above 10% (ES), (FR during part of 2004) and even 19% in PT. Strong variations in the distribution of increased shares, internet advertising improves in all countries.

After general increase in first part of 2004, some countries mention a decline at the end of the year.

Trends in advertising

INTERGRAF

trends in advertising4

NL Market is stable, however a shift from ads in periodicals towards addressed and non- addressed mail.

Trends in advertising

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Forecast for 2nd half of 2005 :

Total +1.5%

Print + 0.8%

Internet / new media +6.9%

AUSTRIA : A comparison between the first 4 months of 2005 & 2004 shows the following developments (aspercentage)

INTERGRAF

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Switzerland, Source VSD

Total number of ads Commercial ads

Number of pages, variation Number of pages, variation

Also mentioned nnon commercial ads

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best performing advertising printed products
Free sheets +

Direct mail + +, but also +- -

Magazines

Large interest magazines -

Specialized magazines +++

Newspapers

national - + +

regional + + +

inserts in newspapers -

Posters + +

Directories + +

Best performing advertising printed products

INTERGRAF

trends in utilization of production capacity generally improving in all countries
Trends in utilization of production capacitygenerally improving in all countries !

Switzerland, Source VSD

INTERGRAF

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Belgium

Utilisation of Production Capacity

INTERGRAF

trends in foreign trade
Austria

Belgium

Trends in foreign trade

2004 : exports +4.1%, imports +1.8%

1st Q 2005 : exports –9.7%, imports +1.4%

INTERGRAF

developments in profitability switzerland
Developments in profitabilitySwitzerland

Balance between positive & negative answers

Higher unchanged lower

INTERGRAF

competitiveness delocalization
Competitiveness / Delocalization
  • Delocalization of print towards CHINA to become an investigation area for Intergraf and member federations.
  • Request for study addressed to Directorate General Enterprise.
  • Aims : finding out about : actors, reasons, products etc
  • Total over 89 mln € in 2005, in 1995 it was nearly 12 mln, ie 86% increase over 10 years.

INTERGRAF

slide66

THANK YOU FOR YOUR ATTENTION!

More information:

INTERGRAF

Place Eugène Flagey 7 (bte 8)

BE - 1050 Bruxelles

Tel: +32 2 230 86 46

Fax:+32 2 231 14 64

www.intergraf.org

INTERGRAF