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Discover how The Xover Agency's expertise in brand identity design can elevate your business to new heights. Download their informative PDF to learn about their innovative approach and success stories. Visit here to know more: https://www.thexover.agency/
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BRANDING DESIGN AGENCY A rare blend of thinkers and creators, we bring both sides of the coin to the table. By The X/Over Agency
MEET THE X/OVER AGENCY We are the human element behind digital evolution. An agency of passionate designers, we are dedicated to unlocking the creative strategy that defines your brand. Value prop, drop and roll We develop brands that are built to last, designed to attract and create immediate impact. We craft premium creative work for every application, from digital to print to experiential - using a recipe of passion, pride and a healthy amount of elbow grease.
Our Core Team A team from all walks, we are united by the same goal; to create brands that matter. We value people, their ideas and believe there is no wrong answer. #TeamXO Kenny Do Lead Designer Zyran Erasmus Head of Technology Eze Cortez Head of Design
The Power of BRANDING A great brand strategy acts as a guiding light for the brand and all future communication, as well as an objective measure by which to evaluate collateral and making brand decisions (and investments). Consequently, the end product of the process becomes the “road map” for all communications efforts—from advertising to marketing initiatives, from PR materials to services that form the basis of your relationship with your customers.
THE BRAND DESIGN PROCESS Brand identity The visual aspects of a Brand is what forms the core pillars of it's identity – from the logo design, typeface, colours and graphics. However, it doesn't stop there; a true Brand Identity breathes into every corner of application, claiming ownership onto everything it touches. Your Brand Identity extends itself into the tone of voice used in communications, objectives and passions, sounds and future collaborations. It embodies the meaning and purpose of your Brand and creates a visual persona honouring these foundations. The key is consistency – from the website, to social media, to activations, to Brand partnerships. 09
BRAND STRATEGY Whether you are just getting started with your business, ready for a rebrand, or interested in improving on what you already have, our Brand Strategy session will help you take all the guesswork and overwhelm out of the process. Learn how to differentiate from your competitors, target the right clients, and communicate your unique brand message. We'll help you identify which marketing tactics will be most effective for growing your business.
BRAND GUIDELINES Our Brand Guidelines work to define the look and feel that represent your brand. Our design team work closely with you to ensure that all visual messages convey the correct intent of your Brand’s objectives and purpose. We explore and establish an overall Art Direction that flows consistently through all of the Brand Guideline, from the logo, typeface, colours and secondary Design elements, able to be seamlessly applied to any medium. A true Brand Guideline sets the foundation for future content developments, and is pivotal in creating a cohesive and memorable Brand.
BRAND REFRESH Rebrand, refresh, renew, reinvigorate. As the world around us develops and changes, it’s important that your Brand can keep up, whilst staying true to your Purpose. Whether it be a facelift, a tweak or an overhaul, our team will take your Bland, to Brand. We will work closely with you to decipher your future Brand Vision, what stays and what goes, and ensure we capture the perfect balance of old becoming new.
Logo Design A logo is not just an image - it's a symbol of what your business and Brand represents. It's a significant tool for communication and creating a memorable favour for your Brand with your audience. Our specialists in Creative Design will work to build your Brand a unique and memorable logo, effective in different media and mediums, and in any surroundings. Our creative team's professional knowledge will help you quickly define the right strategy for developing a creative concept of your future logo.
Creating the Brands that matter 8 Brookhollow Ave, Baulkham Hills NSW 2153, Australia hello@thexover.agency https://www.thexover.agency/ 1800 512 238