PREPARATION OF A CORPORATE PLAN FOR AN ORGANIZATION

1. PREPARATION OF A CORPORATE PLAN FOR AN ORGANIZATION

2. Facilitated by By Mr. T.M.Jayasekera, BSc., Eng., MBA, FIE, FCIWEM, FIM,MICE, MSLIM, MSLITAD MANAGEMENT CONSULTANT

3. Supported by By ProfessorW.M.Jayaratne and Dr. Sarath Kodituwakku

4. PURPOSE • The main purpose of this exercise is to prepare a Strategic Corporate Plan for a Business

5. MENU 1. Introduction- About facilitatorsand Rules of the Game • Strategic Planning Methodology Adopted & the Model Used • Where are we? -Our Business definition/Major Issues • Business Philosophy - Core Values • Direction - Vision and Mission • Focus – Key Results Areas • Aims-Goals • Environment-SWOT Analysis& Critical Success Factors • Strategies for the organization- Corporate, Business and Functional • Our Action Plans • Our Policies and Procedures • Monitoring and Evaluating mechanism

6. INTRODUCTIONAbout facilitators

7. We are a team of consultants having the right knowledge, skills and the attitude to provide Strategic Management services to our clientele

8. The Capability of the our faculty (based on J B Barneys framework-2002) • Our Core capability is based on following competencies • Valuable • Rare • Difficult to imitate • Without substitutes • That is why we have a sustainable Competitive advantage

9. JB Barney’s framework

10. Why are we valuable “Value” is the difference between what is paid or incurred in costs and what is received in benefits from the performance of the product or service obtained from involvement in the organization -Hubbard (2003) Customer Value =Perceived Benefits Cost

11. Why are we valuable We create more “Value” to our customers by making our service more and more attractive through superior design, functionality, qualityand the like, so that the customers place a greater value on it and are consequently willing to pay a high price ( Hill and Jones -2001)

12. This is how we have added value Augmented product On time Delivery Actual Product Tested Approach Style & Brand Facilitation Modern & Innovative Features After sales Service Consultancy Handle with Care Packaging Faculty Quality Core product Dissemination of Knowledge

13. Why are we valuable • Our Distinctive Competencies arebased on five principle beliefs • We believe in Theory and Practice • We believe in Innovation and continuous Improvement • We believe in Customer Responsiveness • We believe in Superiority achieved through synergy • We believe in Deming’s 9 characteristics of Quality, VIZ. • Performance • Features • Conformance • Reliability • Durability • Serviceability • Responsiveness • Aesthetics • Reputation

14. Why are we rare to find • Because we have experience in facilitating large no of Corporate Plans during the last 20 Years in (as indicated in the next slide) for; • Private Sector – For Profit Organizations • Public Sector – Non Profit Organizations • Finance and Banking Sector – For Profit Organizations • NGO Sector – Not for Profit Organizations and • Clubs and Associations Sector – Not for Profit “ Common Weal” Organizations and • We are knowledge seekers, gatherers and Transferers who continuously update and transfer knowledge to others as a service to the society

15. This shows our experience in Corporate Planning

16. More about our capability We are a team of facilitators, trainers, lecturers and practitioners as well

17. Our experience in Training and Development

18. Our experience in Training and Development

19. Why are we difficult to be imitated • Because we are a team of consultants • Having wide knowledge in the area of strategic Management • Have experience in practice of Corporate planning • Have updated knowledge in this ever developing area • Have international exposure and • Have ability to createsynergy in today’s knowledge society and • We use most up to date and validated methodologies developed and practiced in the developed world

20. Why are we without substitutes Because Our knowledge and experience is unmatched, Our approach is new and robust Our customers are delighted And above all We are “distancing” ourselves from the competition day after day

21. ABOUT CORPORATE PLANNING

22. Corporate Planning – what is it all about • It is not planning for the whole company, It is planning for the Company as a whole • John F Argenti

23. Corporate Planning – Definition • It is the process by which the guiding members of the organization envision its future and develop the necessary procedures and operations to achieve that future • Leonard Good stein, Timothy Nolan and J William Pfeifer

24. METHODOLOGY AND MODEL USED

25. THE PROCESS WE HOPE TO FOLLOW WHERE ARE WE? 1 HOW COULD WE ENSURE ARRIVAL? WHERE DO WE WANT TO BE? 5 2 THE FIVE STEP PROCESS 3 HOW COULD WE GET THERE? WHICH WAY IS THE BEST? 4 WHICH WAY IS THE BEST? DETAILED STEPS BASED ON JOHNSON AND SCHOLES PROCESS OF STRATEGIC MANAGEMENT

26. Expectations and Purposes The internal Environment Resources,and Competencies Strengths and weaknesses The External environment Opportunities and Threats STRATEGIC ANALYSIS ( Generation of of Strategic Options Organizational structure STRATEGIC CHOICE STRATEGY IMPLEMENTATION Strategy Evaluation People, Culture and Systems Strategy selection Resource Planning Monitoring and Control of strategy DETAILED STEPS BASED ON JOHNSON AND SCHOLES PROCESS OF STRATEGIC MANAGEMENT

27. Model followed– Developed by Certo and Peter Planning to Plan Establishing organizational position and direction SWOT Analysis Gap analysis Analysis of External Environmental Analysis of Internal Organization Strategy Formulation and Action Planning Strategy Implementation decisions Setting up Strategic Controls Feed Back

28. ENDTHANK YOU VERY MUCH