sales & marketing course by welearntraining

1. WeLearn Training LLC SALES & MARKETING TRAINING COURSE- For a variety of reasons, a good sales and marketing training programme is essential. New employees will feel welcomed, business values and objectives will be established, and trainees will be on their way to becoming effective sales and marketing representatives of the company with well-planned training sessions. Long-term employees can benefit from training programmes as well; refresher courses can re- energize them and keep them up to date on industry trends and advancements. Product Expertise Any sales and marketing training programme should include in-depth understanding of the products and/or services you sell. Pricing memorization, a benefits study, and a competitive advantage analysis are all part of a sound product basis. New employees are frequently given in-depth product and pricing information guides to read on their own time, with group training sessions focusing on drills, information quizzes, and simulated sales meetings.

2. Ability to Sell Many salespeople will develop their own approach of meeting and greeting potential clients, which is critical for developing genuine relationships and powerful sales networks. Many core sales strategies, such as building successful ice breakers, mirroring the customer, addressing objections, assuming the transaction, and rehashing, may and should be highlighted with individuals new to the profession. All new employees should be introduced to a basic foundational sales script, regardless of their past sales and marketing expertise; this will keep them on track and help them establish the flow of their sales interaction. Organization Effective salespeople are constantly active, and they frequently manage dozens of tasks at the same time. A misplaced application, a forgotten phone number, or an erroneous address, on the other hand, can result in lost sales. To properly handle a busy sales schedule, you must be organised. Many sales and marketing training programmes teach effective organisational habits, and some even set up systems to encourage organisation, such as set times for handing in completed applications, rules for ordering marketing material in binders, and inquiry boards where employees can post questions for the marketing department or upper management. Mentoring A good way to teach a novice salesperson is to pair him or her for a few days with an experienced corporate sales representative. This allows the new student to observe the sales process firsthand, revealing a few aspects of learning that were likely missed during simulated training sessions. It also encourages the new employee to form a professional relationship with one of the company's sales executives, which is critical for morale and future support. Considerations The length of a sales and marketing training programme, as well as the hours of operation, are key factors to consider. Because real, not simulated, sales presentations are the lifeblood of your business, you don't want your training programme to last any longer than it has to. If you're teaching veteran sales reps, or if they're the trainers, you'll want to plan training sessions during the day when they're not as busy with sales calls. Compensation for new employees on training days, as well as whether or not to give meals during training, are other factors to consider. Employers frequently arrange for a set daily wage for training attendance; however, commissioned "independent" sales agents are frequently unpaid. Providing a meal or two, especially if it is unexpected, can increase morale.

3. The Global Marketing Concepts, Principles, and Techniques course introduces students to the theory and implementation of global marketing concepts, principles, and techniques, as well as the importance of marketing in society and inside a corporation. The primary components of the marketing mix are examined with the goal of understanding how to establish a comprehensive marketing strategy and create loyal customers. At the local, national, and worldwide levels, the role of marketing is investigated. The final consumer as well as the business customer are both taken into account. Consumer Behavior, Marketing Segmentation and Targets, Positioning, Branding and Brand Management, Advertising and Promotion, Packaging, Pricing, and other aspects of the marketing mix are covered in this course. It also covers Internet Marketing and introduces students to social media methods and applications. Each lesson's learning objectives are met through a combination of theory and conceptual application through exercises. Through review questions and practical activities, students are provided numerous opportunities to practise, apply, and build their marketing and sales skills. This course uses multimedia resources to introduce, discuss, and enrich the learning experience.