Top 10 Tips to STOP Shopping Cart Abandonment

1. Top Top Tips Tips to to STOP STOP Shopping Shopping Cart Cart Abandonment Abandonment Let’s start today’s article with a shocking report by Baymard Institute The average shopping cart abandonment rate is Yes you read that right For every people visiting your store of them simply walk away Shocked enough Now let’s talk solution What What Can Can You You do do to to Reduce Reduce Shopping Shopping Cart Cart Abandonment Abandonment A lot of things actually 1. 1. Increase Increase Brand Brand Reliability Reliability With cybercrime rapidly increasing today’s tech savvy customers are extra cautious And after billion consumers experiencing credit card security breaches in the last year can we really blame them It’s not unusual for them to hesitate while thinking of trusting a new eCommerce store with their personal and financial information So what should you do to generate trust Establishing a distinct brand identity and enhancing reliability should be your priority There are several things you can do to accomplish this goal For instance start with

2. logo logo design design services services to create a unique and appealing logo for your company Also engage an agency offering digital marketing services to promote your brand and increase its visibility Here take a look at these lead generation tools for digital marketing 2. 2. Include Include Security Security Badge Badge Consider including security badges that help to instil confidence One study by SEMrush found that of shoppers didn’t complete their purchases because the trust logos were missing on the site You may follow these steps ● Get a valid SSL Secure Sockets Layer certificate Update it once it’s out of date otherwise your potential consumers will see a warning message on their browsers that the connection may not be secure ● Display a trust symbol on your site Remember more than of the customers opt against shopping from a new site if they don’t recognize the trust logos So make sure the security logos are well known e g Norton Secured PayPal Verified MasterCard SecureCode Verified by VISA etc 3. 3. Offer Offer Multiple Multiple Payment Payment Options Options One particular payment option may not be suitable for all the customers Some of the common payment options accepted by major eCommerce sites include Visa Mastercard PayPal Google Pay and so on Including a Cash on Delivery COD option up to a certain price range also produces a positive impact on your ROI Return on Investment 4. 4. Create Create Urgency Urgency A little motivation can go a long way

3. Scarcity produces an urgency for the customers to buy now It also promotes impulsive buying One time tested strategy is to display how many units of the product are left in stock For example informing customers that there are only two remaining dresses in a certain style and size in stock can drive them to purchase instantly Another great way to use scarcity is by displaying a countdown clock This is ideal when you are running special offers or flash deals Once the customers see that only a few hours are left to grab the deal they are more likely to shop You may avail shopping shopping cart cart development development services services to add a countdown timer on your site 5. Guest Guest Checkout Checkout Option Option Creating an account seems to be an added burden to many customers So offer a guest checkout option You may obtain all the required information during the shipping process Also you can later use the data for future transactions or to curate customized emails You may ask them to sign up for an account after they make the purchase BigCommerce to Shopify all major eCommerce platforms offer this option Here take a look at the comparative study between BigCommerce and Shopify You may engage a professional eCommerce confusion about how to start eCommerce website website design design company company if you have any 6. 6. Save Save the the Cart Cart According to a study by OptinMonster of online shoppers are basically comparison shoppers And that’s only normal They open a bunch of windows search similar products on multiple sites compare prices and then make a purchase from a particular site They may even wait for a few

4. days to get suitable discount offers This back and forth browsing pattern can lead to the closing and opening of multiple windows It may even take multiple days Ensure that their shopping carts are saved until they make a purchase or remove any product so that they don’t have to add the product s every single time This irritates them and results in an increased bounce rate 7. 7. Offer Offer Free Free Shipping Shipping Though only a few bucks in some situations the cost of shipping often determines winning or losing a sale In fact KISSmetrics indicates shipping cost as the # reason for shoppers to abandon their carts Research about the shipping charges of your competitor sites and try to slack yours even for a few bucks Also make sure to be crystal clear about all costs It’s really frustrating for the users to find a whole mess of surcharges and hidden costs at the end of the checkout process This also evokes a negative brand impression In fact the best thing to do is to provide free shipping That way shoppers are less likely to spend time finding a better offer even if your prices are a bit high Psychology is tricky you see And if you are shipping products for free don’t forget to flaunt it on your homepage Self publicity matters 8. 8. Push Push Notification Notification Mail Mail Even if someone abandons the cart you may not lose the order

5. Wondering how Set up an autoresponder email to notify your users and allure them to complete the checkout process You may also use the scarcity trick here 9. 9. Satisfy Satisfy Users Users’ ’ Query Query Shoppers may have some doubts during or after the checkout process It’s your priority to let the information available to them You may direct them to the FAQ page LiveChat is a convenient feature to answer users’ queries But integrating an automated chatbot inside your shopping site is more difficult than it sounds So you better hire a professional web web development development services services 10. 10. Identify Identify Loopholes Loopholes Do you already have an eCommerce site Have you incorporated all the ideas mentioned above but not receiving the desired results Well it’s time to analyse the loopholes Examine how the potential shoppers flow through your site Start with these questions Is there a bottleneck in some of the product pages Is the site navigation more complicated than you imagined Is the traffic from foreign countries dropping off midway due to limited shipping options Analyse these points from Google Analytics and take necessary actions Remember an eCommerce site is quite complicated with numerous products pages So you need to be extra cautious Especially if you are engaging the professionals of any website website design design company company make sure they have adequate experience and expertise

6. By the way are you aware of the latest website design trends of If not take a look Conclusion Conclusion We hope the article has delivered you some amazing insights into reducing shopping cart abandonment and maximizing your eCommerce revenue Share your thoughts with us Source Source https https www www webguru webguru india india com com blog blog say say no no to to shopping shopping cart cart abandonment abandonment pro pro tips tips WebGuru WebGuru Infosystems Infosystems Email ID enquiry@webguru india com Phone No Mobile No Visit Us https www webguru india com Stay Connected Via https www facebook com webguruinfosystems https www linkedin com company webguru infosystems pvt ltd https twitter com webgurutweet http pinterest com webguruindia

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