Proven Ways to Make a Mobile App Stand Out

1. Proven Ways to Make a Mobile App Stand Out There’s a huge demand for mobile app development services these days. Many businesses are looking to build a mobile app and find a place in their target consumers’ smartphones. However, driving an install is not as easy as building an application. You need to have a proper strategy in place to encourage people to use your app over your competitors’. Wondering how to ensure that? Well, there are some effective strategies. We will discuss these one-by-one below. So, keep reading! Put Some Thoughts in the Name This is the most neglected yet crucial part of an app. No matter how technically advanced your app is, it will not drive enough attention if it doesn’t have a proper name. Now, what are the criteria to meet while naming your application? Here’s the checklist:

2. Keep the name trendy Make sure it is short and easily readable It should relate to the genre of the app. Here’s an example for better understanding. The name “Messenger” is catchy, short, and underlines its purpose –it’s a messaging app. However, shy away from stealing some other app’s name and tweaking or adding one or two letters. It will only evoke suspicion and the users will consider your app to be a replica of the renowned app. Make sure that the name is as individual as your app is. Write Compelling Description When the users check out your app in the app store, they don’t have an adequate idea about it. Your responsibility is to explain the features of your app and reveal its uniqueness. Suppose a user is looking for a farming game app in Google Play Store. Numerous apps belong to the same category. Why would they download your app over the others? A compelling app description can be the reason. Explain the features that your app possesses. Use bullets or make distinct paragraphs to drive users’ attention. Show Screenshots & Videos Your app description is not complete until you show some cool pictures of the app. Videos and screenshots of the app will offer a glimpse into the application and allure the users to download The best part about a screenshot or a video gives a real-time visual presentation of what the users can expect from your app. Let’s say, you own a food order & delivery app. You can show different restaurants, food items, payment process, order tracking feature, and so on. Make sure that the screenshots have a high-quality. it. Mind the Size Sometimes, app size plays a significant role in encouraging or repelling the users. Your potential users may not want to install a 53 MB application when a 9 MB alternative is available in the app store. Especially, if you are a newcomer in the market, it’s recommended that you optimize the app size. Bulky applications don’t have much demand in the market unless those are absolutely indispensable. Smooth Functionality

3. So, you install an app, open it, find it lagging a lot, and go on to uninstall it. How many times has it occurred to you? We’re sure quite a few times! Now imagine this happening with your application! You sure don’t want that right? This is why you must engage professional app development services from a reputed company. The experts will ensure that the app provides a buttery smooth user experience. Intuitive Navigation Complicated navigation is a crucial reason for the users to stop interacting with your app. Of course, your application should be unique and have out-of-the-box features. But confusing people is not a good idea. Make sure that the users feel familiar with your interface from the very beginning. This demands you to check navigation features of different applications – both in and outside of your business niche. It will give you an idea of how to equip your app with intuitive elements. We have another easy idea for you to try. Provide the users with handy cues. This is called the onboarding experience. That way, the users can get a quick idea of how to use the app. Minimize the Steps The users want to get things done as soon as they can. The fewer actions it takes to execute something, the better it is for the users. This should be the prime motto behind your app development. Learned app development agency professionals always suggest simplifying the user journey in your application. This will positively impact your business growth. This principle is all the more important for an eCommerce website. The user journey should comprise of the following steps: See a product > add to wishlist / cart > payment > checkout Any additional step will delay the purchase and frustrate the users. Why risk that! Take Feedbacks Seriously You love your app. We get it. But it’s a healthy practice to listen to your users’ feedback and implement the same. It will enhance your app and also make your users feel prioritized. Remember, even bad feedback can help to improve your app. It will help you to find out the vulnerabilities of your app and in turn, you can upgrade the app. Perform App Store Optimization

4. There are about 2.87 million apps available on the Google Play Store and the Apple App Store has 1.96 million apps. Driving attention in such a competitive landscape demands you to optimize the app. An app store optimization will help to improve the rank and visibility of your application. You may contact a professional digital marketing agency in India or abroad to execute it. Promote Your App Marketing your app on the right channels plays a crucial role in driving more awareness and downloads. App promotion activities can be done both before and after deploying the application. While pre-launch promotional activities help to create a curiosity among the target audience, post-launch promotional activities can spread more awareness and drive more installs. Time to Wrap Up As you can understand, making an app stand out in the crowd demands you to take care of multiple aspects – from the name of the app to its features, functionalities to marketing, and everything in between. Take care of these and you are good to go! Resource: https://webguruinfosystems782506011.wordpress.com/2021/02/24/proven-ways-to- make-a-mobile-app-stand-out/ ……………………………………………………………………………………………………… WebGuru Infosystems Y8, Block-EP, Sector V, Salt Lake Kolkata-700091, India Website: https://www.webguru-india.com/ Email: enquiry@webguru-india.com Phone: +91-8420197208 Follow us on: