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Do Not Let UX Kill Conversions For Your Ecommerce Store

User experience plays a significant role to drive conversions on any eCommerce site. Incorporate these UX features to deliver a rich experience to your users.

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Do Not Let UX Kill Conversions For Your Ecommerce Store

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  1. Do Do Not Not Let Let UX UX Kill Kill Conversions Conversions For Store Store For Your Your Ecommerce Ecommerce Once Once it it comes comes to to conversions conversions user user experience experience is is the the last last word word There we said it User experience or UX on your eCommerce site determines how long the visitors will stay on the site how far they will navigate and whether they’ll make a purchase or simply bounce And there’s no point in putting any extensive effort to attract potential customers to your site only to increase the bounce rate right Now the problem is how you can understand if the UX of your website is killing

  2. conversions After all you’ll always have an emotional affinity with your online store Therefore you better seek assistance from the professionals in any ecommerce ecommerce website website design design company company With their experienced and objective views they can find issues and fix them for you But a little knowledge on your part can go a long way What if you could find out the UX issues in your website all by yourself Sounds cool right Read this blog to find out if the key areas in your eCommerce the users eCommerce website website design design are offering a positive experience to ➢ Easy Easy Steps Steps to to Find Find Out Out UX UX Issues Issues in in Your Your Website Website Design Design First First Impression Impression Usually visitors take about seconds to determine whether to stay or leave a site Naturally you must produce an outstanding first impression to keep them engaged Find out if the users can easily get the answers to the following questions once they land on your website What are the available products What is your brand all about What is its value proposition or what makes your brand different Easy Easy Accessibility Accessibility Make sure that your e store is easily navigable and the users can find and select the items instantly Pay attention to the following elements Product Product Image Image The latest UX design trend is to display a large product image Also keep an eye that the image is responsive and the users can zoom in to check any detail or slide it to see the product from multiple angles Also it’s better to use the real product image instead of the stock photos to enhance reliability Of course the image should be of high quality Product Product Description Description

  3. The product description is as crucial as a product image Remember a product image can allure people but a description encourages them to buy it So make sure to provide all the relevant information to motivate people’s purchase decision If your product description is long break it into multiple paragraphs and bullet points so that viewers can easily read it Include the product’s features overview dimensions and other details Clear Clear Navigation Navigation Buttons Buttons Navigation buttons determine whether you will have a conversion or not so put extra attention to this Ensure that your site has a clear path leading to “add to cart” or “checkout” Remember too many steps delay conversions and people may often get irritated and bounce So keep the funnel as short as possible and allow users to buy your products with as little information as possible Also engage professional eCommerce eCommerce website website development development services to include intuitive navigation buttons Smart Smart and and Responsive Responsive Call Call to to Action Action Button Button Let’s get this straight Visitors may not always have the intention to buy something but your work is to compel them And a direct CTA Call to Action is your weapon here Make sure that these buttons are responsive and lead the customers straight to the dedicated webpage Let’s clarify it with an example Only a statement like “buy here” will not be impactful if this doesn’t lead the visitors to the payment page Make sure to contact experienced eCommerce to the targeted pages eCommerce web web development development professionals to hyperlink your CTA buttons Here are some exclusive and effective tips to reduce shopping cart abandonment Take a look Security Security With cybercrime increasingly rapidly people are becoming more cautious and tend to

  4. buy from a secured site only If your site is not secured the URL bar will display the message “not secured” And trust us when we say this single phrase is enough to increase your site’s bounce rate Therefore it’s better not to compromise with your site’s security Your customers’ safety should be your primary concern In addition a secured site evokes confidence among the visitors to browse through your products and make a purchase So what are you waiting for Get an SSL Security Sockets Layer certificate at the earliest Loading Loading Speed Speed This is no brain teaser You cannot expect people to wait for any more than seconds or even less for your webpage to load Once they find any product image attractive on the search engine they enter your site and wish to see the product instantly Keeping them waiting is the worst UX mistake you can make So ensure to optimize the loading speed of your eCommerce store But there’s a real problem An eCommerce site has lots of web pages and the more products you add the site becomes heavier Further the images should be of high quality to appeal to potential customers To optimize your site while taking care of all these factors demands serious tech skills That’s why it’s better to engage eCommerce eCommerce website website design design services services instead of trying an amateur hand However take a look at these quick hacks to optimize your site loading speed before engaging a professional service This will help you determine if the professionals have acted on these or not Availability Availability Your potential customers may have a query related to the payment or product If they don’t find adequate information to clear their confusion they may bounce Thus you better not take a risk on it

  5. A dedicated FAQ page with answers to the generic questions is a brilliant idea but how can you predict individual questions There’s no way you can escape from the audience if you seek to increase conversions Displaying your contact number and address is mandatory but we have another cool option too – including an automated chatbot on your site Let AI enhance your bank balance even when you are sleeping Sounds awesome right Transparency Transparency Though this is not directly a UX feature it has a significant impact on the user experience Transparency creates a positive brand image and you can build a loyal customer base with this For instance ensure there’s no hidden cost be open about the shipping charges if any clearly mention the return policy and most importantly keep a separate page to explain your privacy policy Though most of the viewers may not check out this page yet it’ll come in handy if some of them are inquisitive Also just the existence of such a page can build confidence among the audience about your business ethics Conclusion Conclusion There you go – UX details that you cannot afford to miss on your website Have you found out the one missing on your site Great contact professionals who deal with eCommerce eCommerce website your customers And if your eCommerce store is still on the planning level you already website design design in in India India to fix the issues and deliver a rich experience to know which elements must be rechecked before your site gets live right What’s your take on the blog Comment below and share with us Source Source https https www www webguru webguru india india com com blog blog dont dont let let ux ux kill kill conversions conversions your your ecommerce ecommerce store store

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