How Animated Video Can Benefit Your Business

1. How Animated Video Can Benefit Your Business Owning a business means putting everything you have into developing your brand, but even the best brands can fail if they are not marketed correctly. The internet has changed the way you market a business, combined with the COVID-19 pandemic, which has forced more people to work at home, shopping for products and services online. One of the most effective ways of grabbing the attention of your target audience is to use animated video. Animated videos can be used to highlight points about your brand or product in an effective, yet simple way. This type of video is effective in engaging with your audience, while promoting the product or service you want to promote in an interesting and fun way, while still getting your message across effectively. Animated videos are an effective way to help you stand out from your competitors. Digital marketing is constantly evolving and increasing in demand, creating a competitive online marketplace. It is essential that your business stands out, reaches your audience and engages with them, building your credibility in the industry. This type of video marketing, doesn't only help you stand apart from your competitors, but it also helps you improve your conversion rating. Conversion rates are the number of website visitors that turn into customers. Statistics show that if you include animated video on your landing page, your conversion rate can increase by a staggering eighty percent. These days you need to engage with your audience, creating interesting and informative animated videos that grabs their attention and keeps them on your website for longer. One third of all internet activity is watching videos.

2. In addition to this, you need to think of your SEO (Search Engine Optimisation) campaign, which is getting the top search engines to crawl and rank your pages. The good news is that Google approves of videos, which can help you improve your ranking in SERP's (Search Engine Results Page's). The higher you rank on search results, the more visible your brand becomes, increasing quality website traffic and an improvement in conversion rates. Further, animated video can also be used at events, enabling you to attract visitors to your exhibition booth or trade show stall. It is a fun and engaging way to get your message across to your potential customers, it's eye catching and can draw more people to your stand, helping you improve your lead generation. Animated video is also very effective in providing your audience with information about your products or services. It can explain the function and purpose of what you do in a way that is easy to understand. Animated videos tell a story in only a few minutes. They are quick and easy to understand, offering superior engagement with potential customers. Another benefit of using this form of video in your marketing is that it is affordable and can save you valuable time. It will remain looking new and fresh for as long as you need it. You can also update your videos with ease using a reputable animation production company, so you can keep the information new, exciting and informative. Finally, animated videos can help you expand your reach, reaching as many potential customers as possible, showcasing your products and services. This type of video can be used at clients presentations, trade shows, exhibitions, on your website and social media pages. It brings ideas to life in a fun and interesting way which is guaranteed to help you engage with your audience to achieve long term success.

3. About Us: Wild is a film, animation, branding and documentary studio located in London, United Kingdom. This established studio offers years of experience being a creative partner to brands and agencies around the world. They provide digital content with film and animation with a guided process from brief through to delivery. Wild comprises of a small team with an excellent track record, helping clients stand out with their brand content. They have worked with some of the top brands, including Audi and The Guardian, to name a few. Full details can be found at https://radiocommunications/