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Windows 7 Device Partner Event - December 2009. Glenn Ward GPM - Engineering Windows Division, Microsoft Corp. Kick-Off Agenda. Review 3-Day agenda – goals; what you’ll learn. Describe how we got here – and ‘the new Windows’. Underscore development paradigm - Quality over timeline

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windows 7 device partner event december 2009

Windows 7 Device Partner Event - December 2009

Glenn Ward

GPM - Engineering

Windows Division, Microsoft Corp

kick off agenda
Kick-Off Agenda

Review 3-Day agenda – goals; what you’ll learn

Describe how we got here – and ‘the new Windows’

Underscore development paradigm -

Quality over timeline

Timeline over features

Describe go-forward partnering

feedback from users partners
Feedback From Users & Partners

Validate what resonates by target audience

How Do We Talk To Specific Target Audiences

“I just want it to work.”

“I want an OS that gets me to my stuff faster, and then gets out of my way.”

Identify what messages customers want to hear

What & How Should We Deliver Core Message

Top Customer & Partner Needs

Customer & Partner Research

“Make the tasks I do everyday easier.”

  • [Partners] – “Make it easy for my users to discover my [products], and cool things they can do.”

Identify most important customer needs

What Should We Build

“I like the idea of being able to do new things, but only if I don’t have to spend a lot of time figuring them out.”

slide6

Your PC, simplified.

Works the way you want

Simplifies everyday tasks

Makes new things possible

Fast on, fast off

Lean, built for speed

Streamlined UX

Easier, Pervasive Connectivity

Device Experience & Services

Media Streaming, Touch

customers told us what they wanted we listened
Customers Told Us What They Wanted & We Listened

Works The Way You Want

Faster & more responsive

Broad compatibility

More reliable

Fewer interruptions

Reflects your style

Everyday Tasks are Faster & Easier

More intuitive navigation

Simpler home networking

Improved device experience

Keep your life in sync with Windows Live

Faster Web browsing with IE8

Windows 7 Goals

New Things Possible

More choices in how you interact with your PC

Easier to enjoy photos, music & videos almost anywhere

Easy upgrades with Windows Anytime Upgrade

slide8

Works The Way You Want

  • Memory Consumption Comparison (Lower = better)

Windows 7

Windows Vista

Windows 7 memory consumption is independent of number of open windows

slide9

Works The Way You Want

Laptop operating time improvements(Taller = better)

DVD Rundown Battery Life (Minutes)

System A System B System C

Windows Vista SP1

Windows 7

works the way you want
Works The Way You Want
  • “Great with Devices”
customers told us what they wanted we listened11
Customers Told Us What They Wanted & We Listened

Works The Way You Want

Works The Way You Want

Faster & More Responsive

Broad Compatibility

More Reliable

Fewer Interruptions

Reflects Your Style

Faster & more responsive

Broad compatibility

More reliable

Fewer interruptions

Reflects your style

Everyday Tasks are Faster & Easier

More intuitive navigation

Simpler home networking

Improved device experience

Keep your life in sync with Windows Live

Faster Web browsing with IE8

Windows 7 Goals

New Things Possible

New Things Possible

More choices in how you interact with your PC

Easier to enjoy Photos, Music & Videos almost anywhere

Easy Upgrades with Windows Anytime Upgrade

More choices in how you interact with your PC

Easier to enjoy photos, music & videos almost anywhere

Easy upgrades with Windows Anytime Upgrade

everyday tasks are faster easier
Everyday Tasks Are Faster & Easier
  • Discoverability & Intuitive Navigation

“Help me find what I need faster.”

Larger, customizable taskbar with previews

Get to devices, documents, applications & tasks faster with jump lists

Intuitive ways to arrange windows

customers told us what they wanted we listened13
Customers Told Us What They Wanted & We Listened

Works The Way You Want

Works The Way You Want

Faster & More Responsive

Broad Compatibility

More Reliable

Fewer Interruptions

Reflects Your Style

Faster & more responsive

Broad compatibility

More reliable

Fewer interruptions

Reflects your style

Everyday Tasks are Faster & Easier

Everyday Tasks are Faster & Easier

More Intuitive Navigation

Simpler Home Networking

Improved Device Experience

Keep Your Life in Sync with Windows Live

Faster Web Browsing with IE8

More intuitive navigation

Simpler home networking

Improved device experience

Keep your life in sync with Windows Live

Faster Web browsing with IE8

Windows 7 Goals

New Things Possible

More choices in how you interact with your PC

Easier to enjoy photos, music & videos almost anywhere

Easy upgrades with Windows Anytime Upgrade

makes new things possible
Makes New Things Possible
  • Improved Device Experience

“I am not really familiar with all the capabilities my devices have”

Devices & Printers

A single place to access all of your connected & wireless gear

Device Stage

Get more from your devices with a single, intuitive interface providing easy access to status, options, & tasks

Note: implementation dependent

on device manufacturer

makes new things possible15
Makes New Things Possible
  • Improved Device Experience

Note: implementation dependent

on device manufacturer

makes new things possible16
Makes New Things Possible
  • Easy To Enjoy Your Photos, Music & Videos Anywhere

“My music, photos and video live across multiple PCs. Its hard to access it from my TV, my other PCs, my stereo and gadgets - at home and when I’m away.”

Play your content  easily on your networked devices around the home.  Access your media library from any PC in the home.

keeping our promise to customers partners
Keeping Our Promise To Customers & Partners

We listened, acted & solved real needs

We’re delivering the best

device & system experience possible

We’re excited to help you with Windows 7, and partner with you on what’s next in Windows

windows 7 press

Looks like 7 is a lucky number after all.

- David Pogue, New York Times

…the new Windows is not only the best operating system that Microsoft has ever produced. It is arguably the fastest, most intuitive, and most useful consumer desktop OS on the market today

- FarhadManjoo, Slate

Windows 7 Press

Windows 7 is darn good…very good.

- Yobie Benjamin, San Francisco Chronicle

windows 7 momentum

Windows 7 has broken the 4% market share barrier in less than three weeks, a mark that took Windows Vista five months to reach…

-Computerworld

According to NPD’s weekly tracking service, Windows 7 software unit sales in the U.S. were 234 percent higher than Vista’s first few days of sales.

-NPD Group, Inc.

Windows 7 Momentum
device stage press

Device Stage …It was the ultimate in Plug and Play. The demo showed how easy it was to import pictures once the camera was connected

- Samara Lynn, ChannelWeb

Device Stage Press
  • The new Device Stage makes managing peripherals significantly easier…
    • - Seth Rosenblatt, CNET
great when supported

Or take the new Device Stage screen. When you connect a gadget to your PC, you’re supposed to see its actual photograph, model name and list of relevant features. But until all the gadget makers get on board, you sometimes see only generic icons here

-David Pogue, New York Times

Great…when supported

Device Stage Gadget Interface is Gorgeous (When Supported!)

  • -Wilson Rothman, Gizmodo
windows hardware ecosystem
Windows Hardware Ecosystem

Product builds on new features of Windows 7

Lighthouse

  • Product passes Microsoft quality tests

Logo

Marketing

  • Vendor states that it works

Compatible

works the way you want26
Works The Way You Want
  • Faster & More Responsive

“I want my PC to be fast and responsive.”

Better performance

Faster startup & shutdown

Quicker task management

Improved battery life

Closer development with PC Manufacturers and Hardware Partners