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Televic. Team 4 Phyo Wint Wint Tun Rosalind Ng. SWOT Analysis. Asia Entry Strategy. Increasing usage of IT in education Focus on marketing Edumatic Mobile Target countries: Singapore, Malaysia, Thailand. Asia Entry Strategy.

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televic

Televic

Team 4

Phyo Wint Wint Tun

Rosalind Ng

asia entry strategy
Asia Entry Strategy
  • Increasing usage of IT in education
  • Focus on marketing Edumatic Mobile
    • Target countries: Singapore, Malaysia, Thailand
asia entry strategy1
Asia Entry Strategy
  • Focus on e-Learning/multimedia: Edumatic, AVIDAnetby Televic Education
    • Target countries: China, India, Japan
incremental innovations
Incremental Innovations

Kinect Data Analytics tool

  • How it works:
    • Monitoring network with Kinect’s sensors
  • Advantages:
    • Monitor the movement of the elderly
    • Gather the data: walking speed, step time
    • Automatically email nursing staff
  • Target group: hospitals/senior housing
incremental innovations1
Incremental Innovations

Kinect Education for Children

    • How it works?
    • Application of lessons
    • Kinect sensor device connected with PC webcam
  • Advantages:
    • A new way to engage, interact and be active
    • Classroom lessons with Body and Brain Connection.
    • Social development and collaboration
  • Target customer:
    • Nursery, Kindergarten, primary school
incremental innovations2
Incremental Innovations

Mother & Infant matching technology

  • Additional feature to reinforce Axio Agility
  • How it works:
    • Mother wears a small wrist tag that is bonded with her child's baby tag
    • Event can be recorded in the software
  • Advantages:
    • Increase protection/security
    • Prevent mismatch of babies with their mothers
    • Lesser responsibilities for caregivers
summer internship
Summer Internship
  • May – July 2013
  • Skills we have:
    • Project Management
    • Business Analysts
    • Business Solutions
  • Responsibilities:
    • Develop Product Marketing Strategy
    • Develop Strategy and solutions to entry of Asian Markets
summer internship1
Summer Internship
  • Geraldine Koon
  • Jervenne Ong
  • Zhang Qingmin
  • Suzie