3 Tips to Preserve Your SEO Ranking After a Website Redesign

1. 3 Tips to 3 Tips to Pres Preserve Your SEO erve Your SEO Ranking Ranking After After a a Website Website Redesign Redesign In today’s digital business landscape, your website is your main device to stay In today’s digital business landscape, your website is your main device to stay competitive. And just as every device needs occasional improvement for staying competitive. And just as every device needs occasional improvement for staying operative, so does your website. Custom prospects advance over time and you must operative, so does your website. Custom prospects advance over time and you must learn to c learn to change hange with with its recedes and movements. Hence, the necessity its recedes and movements. Hence, the necessity is is to to restructure your website every two to three years. restructure your website every two to three years. The determination of website redesign is clear: preserve your business right in the The determination of website redesign is clear: preserve your business right in the line of sight of your target viewers for exploiting your line of sight of your target viewers for exploiting your chances of adapting them chances of adapting them into paying customers. It is predestined to benefit produce your brand into paying customers. It is predestined to benefit produce your brand, b , but if not ut if not executed well, it will do more harm than good. executed well, it will do more harm than good.

2. It is ideal to find It is ideal to find a relia a reliable ble SEO company in Pennsylvania SEO company in Pennsylvania, wherever you live, to , wherever you live, to keep keep the the rank of your website after redesigning. Here some tips to keep your SEO rank of your website after redesigning. Here some tips to keep your SEO ranking after a website redesign. ranking after a website redesign. Tips to Keep SEO Ranking After a Website Redesign Tips to Keep SEO Ranking After a Website Redesign You have capitalized a lot of time, determination, and publicizing dollars to You have capitalized a lot of time, determination, and publicizing dollars to advance your current ranking. You must not lose it in the restructuring process. advance your current ranking. You must not lose it in the restructuring process. Some corporations make the tragic error of thinking that one does not disturb the Some corporations make the tragic error of thinking that one does not disturb the other. But in c other. But in certainty, there are detailed steps you have to take to confirm that you ertainty, there are detailed steps you have to take to confirm that you do not detriment your SEO ranking as your changeover from the old website to the do not detriment your SEO ranking as your changeover from the old website to the new. Here some tips new. Here some tips that you should that you should follow. Analyze Your Current Keywords Analyze Your Current Keywords You should find ou You should find out t what keywords and phrases your website is standing well in. what keywords and phrases your website is standing well in. You can use rank checker tools. Similarly, you should also check which pages are You can use rank checker tools. Similarly, you should also check which pages are producing the most organic traffic because of these keywords. Ensure that these producing the most organic traffic because of these keywords. Ensure that these pages are involved in your new webs pages are involved in your new website and that you preserve them as much as ite and that you preserve them as much as possible. possible. This includes migrating the images, videos, metadata, and file names precisely as This includes migrating the images, videos, metadata, and file names precisely as they are. To preserve track of all the apparatuses, it would benefit if you generate a they are. To preserve track of all the apparatuses, it would benefit if you generate a worksheet where you can put all th worksheet where you can put all the related data. You can use this for reference and e related data. You can use this for reference and evaluation during, and after the reshape, so you don’t mislay all your vital assets. evaluation during, and after the reshape, so you don’t mislay all your vital assets. Understand Understand Your Your Website Website Architecture Architecture When you redesign your website, your URL structure will change slightly. This is When you redesign your website, your URL structure will change slightly. This is

3. gr great as long as the change is incremental, and you inform the search engines of all eat as long as the change is incremental, and you inform the search engines of all the changes. That means when you work out the internal links of your redesigned the changes. That means when you work out the internal links of your redesigned website, you should submit your updated XML sitemap and ensure that your website, you should submit your updated XML sitemap and ensure that your navigation links and navigation links and page structure are consistent with it. It will help to display page structure are consistent with it. It will help to display your new site structure seamlessly and ensure an enhanced user experience. your new site structure seamlessly and ensure an enhanced user experience. Crawl Your Old Website Crawl Your Old Website Once you have a copy of the site on an impermanent link, you should save a crawl Once you have a copy of the site on an impermanent link, you should save a crawl of your old of your old websites. In doing this, you can spread all the elements grave to your on websites. In doing this, you can spread all the elements grave to your on- - page optimization, including your title tags, meta titles, meta descriptions, alt tags, page optimization, including your title tags, meta titles, meta descriptions, alt tags, and headers. and headers. Having a crawl of an old website is beneficial in conserving pages that accompl Having a crawl of an old website is beneficial in conserving pages that accomplish ish well in search rankings. well in search rankings. And crawling your old website will be accommodating in And crawling your old website will be accommodating in defending the dynamic types of content on your website as you move from dev to defending the dynamic types of content on your website as you move from dev to conscious site. conscious site. Redesigning your website should expand your SEO and surge your conversion. Redesigning your website should expand your SEO and surge your conversion. So, So, you can find one of the best web you can find one of the best website site desig design n and SEO companies to take services like and SEO companies to take services like web development, app development, and web development, app development, and digital marketing in Philadelphia digital marketing in Philadelphia, or , or elsewhere. elsewhere. GET IN TOUCH GET IN TOUCH (347) 536-6158 Philadelphia, PA info@veteranwebdev.com www.veteranwebdev.com