International Business Strategy

1. International Business Strategy Sony Regeneration (A)

2. Sony Regeneration Summarize What type of organization does Sony’s early years reflect: Entrepreneurial Innovative (Adhocracy) Machine Professional

3. Sony: How Entrepreneurs Craft In Amar Bhide’s article “How Entrepreneurs Craft Strategies that Work”, he mentions the following three general guidelines. How does Sony perform in on theses guidelines in the early years? Screen opportunities quickly to weed out unpromising ventures. What was the basis of Sony’s competition: Proprietary Assets or Hustle What external changes provided the company leverage

4. Sony: How Entrepreneurs Craft In Amar Bhide’s article “How Entrepreneurs Craft Strategies that Work”, he mentions the following three general guidelines. How does Sony perform in on theses guidelines in the early years? Analyze ideas parsimoniously. Focus on a few important ideas.

5. Sony: How Entrepreneurs Craft In Amar Bhide’s article “How Entrepreneurs Craft Strategies that Work”, he mentions the following three general guidelines. How does Sony perform in on theses guidelines in the early years? Integrate action and analysis. Don’t wait for all the answers, and be ready to change.

6. Sony – Tolerance for Failure What is Sony’s tolerance for failure? Has this tolerance been successful for them or not? Why?

7. Personnel Management What are key features of Sony’s personnel management strategy? Have these been successful for them?

8. Sony – Organizational Structure Looking at the diagram on page 346 and from what you have read in the text, what is Sony’s current organizational structure type. How will this work in terms of meeting its current challenges?

9. Sony – Center of Gravity What center of gravity does Sony operate out of. What success has it had at that center of gravity in the early years? What are the key strategies that have made Sony successful at this center of gravity.

10. Sony – Center of Gravity What center of gravity are the following business: Sony Music Sony Movies Insurance and financial businesses Using the center of gravity concepts, what do you predict will be the success of these business units.

11. Sony - Whitespaces How does the Sony case demonstrate “managing in the whitespaces” in the following areas: Establishing legitimacy Mobilizing resources Building momentum Measuring results Moving to blackspace

12. Sony’s Recent Performance In your opinion, what are the key issues that have caused Sony to have poor performance in the later years of this case.