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Strategic Pathways to Success in the Competitive Landscape

Explore the future of competitive strategies at the ASIDIC Fall Meeting with industry experts discussing the Six W’s of Strategy Planning from Creating Value to Fast Following and Innovating. Learn keys to success, customer focus, and visionary business planning.

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Strategic Pathways to Success in the Competitive Landscape

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  1. Competitive Strategies for the Future ASIDIC Fall Meeting September 10, 2007 Matt Dunie President, ProQuest

  2. The Six W’s of Strategy Planning Who Why When Where What (W)how

  3. Who: Panelists • Matt Dunie, President, ProQuest • Dave Kellogg, CEO, Mark Logic Corporation • Jan Fleming, Director, Business & Planning, American Psychological Association • Russ Perkins, Founder & CEO, InfoCommerce Group

  4. Why: To be Successful • It is the responsibility of business managers to create value, whatever the metric. Customer Focus + Driven Enterprise + Clear Business Vision Success

  5. When: “The Future is Now!” Future George Allen, NFL Coach Year 2 Year 1 Now

  6. Where: Business Direction Set an ambitious course that can be achieved.

  7. What: Blue Ocean Blue Ocean Red Ocean Where would you rather swim ?

  8. What: Fast Follow “Slingshot” Effect

  9. What: David and Goliath It’s okay to be # 2; The Innovation Solution – pick your shot!

  10. What: Innovate & First to Market • “If you ain’t first, you’re last” Will Ferrel as Ricky Bobby in Talladaga Nights, 2007

  11. (w)How:Business Objective Vision: What we strive for. Mission: What we do. Management, Execution & Empowerment

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