1 / 15

# Rocket Toothbrush - PowerPoint PPT Presentation

Jayson Krepps Pat McDonough Michael Vashlishan Greg Cohen. Rocket Toothbrush. October 16, 2008. Outline. Find a need Toothbrush designed for children Conceptualization Create a theme kids will be interested in Find out what target customers want

I am the owner, or an agent authorized to act on behalf of the owner, of the copyrighted work described.

## PowerPoint Slideshow about 'Rocket Toothbrush' - ursula

Download Policy: Content on the Website is provided to you AS IS for your information and personal use and may not be sold / licensed / shared on other websites without getting consent from its author.While downloading, if for some reason you are not able to download a presentation, the publisher may have deleted the file from their server.

- - - - - - - - - - - - - - - - - - - - - - - - - - E N D - - - - - - - - - - - - - - - - - - - - - - - - - -
Presentation Transcript

Jayson Krepps

Pat McDonough

Michael Vashlishan

Greg Cohen

### Rocket Toothbrush

October 16, 2008

• Find a need

• Toothbrush designed for children

• Conceptualization

• Create a theme kids will be interested in

• Find out what target customers want

• External and Internal searches conducted

• Preliminary Design

• Features implemented

• Narrowing down to final design concept

• Detailed Design

• Rocket ship design prototype assembly

• Collaboration of all ideas to perfect prototype

• Production

• Through the consideration of the needs and wants of the customers, the design must incorporate a lot of functionality at a low cost while being appealing to the buyer.

• The toothbrush must be able to withstand the kid’s clumsy actions. Also, the final design must be easy to hold and operate.

• Target age: 7+

Concept Criteria

Concept Criteria Continued

(All Values are Approximated)

Plastic = 3.00

Motor = 1.50

Decal = 0.15

Bristles = 0.10

Battery = 2.00

Rubber = 0.50

Etc= 2.50

Total= \$ 9.75

Affordability? YES!

The device meets the requirements by the consumer well through

- Diverse Functionality

- Comfortable and Durable Components

- Easy of Use

- Exciting Theme

This rocket electric toothbrush is just the beginning of a new generation of highly functional and interesting dental devices. For kids, brushing their teeth at morning and at night will become their favorite times of day.