The Manager as a Planner and Strategist. chapter eight. Learning Objectives. Identify the three main steps of the planning process and the relationship between planning and strategy.
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To perform the planning task, managers:
Level of rivalry in an industry
Potential for new entrants
Power of large suppliers
Power of large customers
Threat of substitute products
Why is planning important for organizations like State Farm?
What kind of diversification took place when State Farm entered the banking field?
How does State Farm differentiate its banking services from those of its competitors?