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In this insightful overview presented by Helen Collins, Director of Savills Housing Consultancy, we explore the principles of sustainable urbanism and its application in creating vibrant, walkable neighborhoods. Discover key factors such as effective policy implementation, success lessons from various developments, and the positive outcomes of tenure-blind housing approaches. By focusing on mixed communities and integrated public spaces, we highlight how policies can stimulate demand and break down barriers for affordable housing, fostering organic growth and enhancing community resilience.
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Conference of the IslesTowards tenure neutrality Helen Collins, Director Savills Housing Consultancy
Overview 1 Placemaking 2 Policy into practise 3 Lessons learned 4 Success factors 5 Outcomes
Placemaking An approach to development employing the principles of sustainable development
What is sustainable urbanism? Walkable neighbourhoods, supporting a variety of transport modes Mixed, tenure blind residential Neighbourhood retail, within walking distance of homes Permeable urban layout Integrated public space Community centres and facilities
‘Sustainable urbanism’ pays … +45% +30% +18% Source: Savills Research
Sales rates on sustainable urbanism development were more than double that on the standard one Mixture of property types, tenures, in a vibrant urban setting = higher rate of sale
Flexible Tenure: Outcomes to date • Stimulated demand • Increased occupancy rates • Driven a value premium • Created organically mixed communities • Broken down barriers to, and negative perceptions of, affordable housing • Helped people access a home • Built in flexibility and value for the future
ParcEglwys, Newport Source: Lovell
Pendleton Together, Salford Source: Together Housing Group/Salford CC
Pendleton Together, Salford Source: Together Housing Group/Salford CC
Success factors Policy infrastructure Design quality – layout, homes, elevations Local infrastructure – transport, schools, services Tenure blind marketing and branding Tenure ‘pepperpotting’ Local lettings plans – mixed incomes High quality neighbourhood management Subsidy
Outcomes • Scheme viability – forward sell ‘affordable’ homes • Faster build rate – increased occupancy rates • Creating scale and sense of place • Value premium • Real choice • Breaking down barriers