Strategic Business Plan using PESTLE Analysis PPT

1. CREATINGASTRATEGIC BUSINESSPLANUSING PESTLEANALYSIS AnAcademicpresentationby Dr.NancyAgnes,Head,TechnicalOperations,TutorsIndia Group www.tutorsindia.com Email:info@tutorsindia.com

2. Today'sDiscussion Introduction Conducting a PESTLE Analysis Political Economic Social Technological Legal Environmental Conclusion OUTLINE

3. INTRODUCTION Akeymanagementapproachthatiseffectivelybeingused withinmostmodernorganizationsisStrategicPlanning. It has continuously enjoyed top rankings amongst five of themostpopularapproachesthathavebeenadoptedby managementsacross theglobe .

4. Typically, it has been considered as an approach adopted to formulate strategy, strategic planning comprises of components such as; a) evaluation of the mandate of the organization, values and mission, b) analyzing an organization’s internal and externalenvironment,andc)identifyingstrategicissuesonthebasisofsuchanalysis anddeveloping strategies,plans andgoals totackle anyissues . Whenanorganizationiskeentorealizeapresetgoal,itisexpectedtoformulatean effectivestrategy to achieve it. The strategy has to be such that it establishes priorities, fixes a time duration, allocatesresources,formulatemechanismsforcontrol,allocatehumanresourcesand it also needs to comprise of guidelines as to the manner in which every aspect will be tackledto realizea particulargoal inthe mostappropriate manner.

5. Though the organization might be very reputed, would be having a skilled and committedteam,thequestionherewouldbewhetheranystrategiesformulatedmight be of use or not? It’s quite simple, all the organization needs to do is conduct a PESTLEanalysis

6. CONDUCTING A PESTLE ANALYSIS Forthosewhoareclueless,aPESTLEanalysisessentially would refer to executing an audit of an organization’s environment which facilitates the process of planning and helpsinarriving atstrategic decisions. Itisunderstoodthatincaseanorganizationisinaposition to audit their present environment and evaluate probable changes, they will be in a better position than their competitorsto respondto changes.

7. Theanalysiswouldgenerallydeterminethemostprobableeventsthatmighthavean impacton the organization. EachofthefactorsfromPESTLE–Political,Economic,Social,Technological,Legal, Environmentwould havean impact onthe businessplan.

8. POLITICAL Thisfactorwouldpresentthemannerandleveltowhichthe political environment of a region would impact the economy andsome organization. Thismightbeatthelocal,stateornationallevel. Existing considerations within the market that might influence the organization would comprise of factors such as; probable change in government, instability in the government owing to the balance of power, altering policies of business and superannuation,lawspertainingtotax,labourrelatedlawsand tradelimitations.

9. ECONOMIC Thisfactorwouldpertaintoaspectsthataredistincttotheeconomyandhavea directimpact on the organization. Factors that could influence the strategic plan of an organization would compriseofrateofinterest,rateofexchange,rateofinflation,pricesof propertyand economicgrowth as well. Economicaspectswouldalsorefertoeconomicfactorsoftheorganization’s geographicarea.

10. SOCIAL This factor essentially comprises of demographic factorswhichwouldbeinclusiveofrateofgrowthof population, gender and age distribution of population, cultural facets and changes in social behaviours. Forinstance;latelysocialmediaisbeingextensively utilizedtodiscussaboutproductsandservices. Severaloftheseaspectsmightmakeanimpactonthe manner in which organizations conduct their businesses with their customers and the techniques usedfor interactingwith them.

11. TECHNOLOGICAL Thetechnologicalfactorwouldrefertotherapidchangesthatoccurinthedomainof technology,technologicalresearchanddevelopmentinitiativesandautomation. Suchfactorsareinstrumentalindrivingdecisionsforoutsourcing,efficiencyandquality considerations. Forexample;useofsmartphones,artificialintelligence,emergenceoflocationbased searching,skype meetingsor mobileinternet forthatmatter. Overtheperiodofthepastthreedecades,themassivechangesthathaveoccurredin the domain of technology has hugely impacted all industry sectors and the speed and levelthat thiswill occur onlystands toshow an upwardtrend.

13. LEGAL Legalfactorswouldpertaintoeverylawthatisdirectlylinkedwith theorganization and their domain ofactivity. For instance; laws on privacy, consumer protection laws, employmentlawsandlawsagainstdiscriminationcouldcertainly influencesomeaspects ofan organization. [Note:GetthebestLLMinternationallawthesiswritingonline help]. Readblog:TitlesforInternationalPublicandPrivateLawin Dissertation

14. ENVIRONMENTAL The environmental factor draws reference to every factor thatisdirectlylinkedwith,determinedorinfluencedonthe basisofthenaturalenvironmentwheretheorganization islocated. This would comprise of weather and natural disasters, climatechanges,geographicalpositionandsustainability. For instance; if the location where the organization is situatedissubjecttoextremeweatherconditions,itwould definitelymakeanegativeimpactontheorganization.

15. CONCLUSION All the above said factors are intricately associated with the businessanditwoulddowellforanorganizationtocarryout anPESTLE analysis. The analysis will help them to understand their external environmentandthentheycanformulatestrategiestotackle themwhilecreating theirstrategic plan. TutorsIndiaUkisthe#1AcademicWritingAssistance Brand in offering any Business, Management and Marketing researchpaperoranytypesofcontentwhichoffersthecore research.

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